Category: Business

6 Types of AI Solutions for Business to Use Today

Posted on by Volodymyr Marynenko

AI solutions for business are becoming more popular by the day. As a whole, artificial intelligence is slowly making its way to all spheres of our lives. AI opens many doors to options and possibilities that no one could imagine a few years ago.

As a business owner, keeping up with the latest technologies is crucial, especially if they can affect you directly. With that in mind, we want to discuss what artificial intelligence can do for your business.

Now is your chance to use incredible opportunities that come with AI and get one step ahead of your competition.

Run Customer Support with AI Solutions for Business

The path to happy customers includes giving them all the information they need when they need it. This requires making top-grade customer support a part of your business strategy.

The most common customer support channels include:

  • Email support
  • Website forms
  • Call center
  • Live chat

AI solutions for business open another option – an AI-powered chatbot. It’s one of the popular AI-powered apps for companies that don’t have enough employees to support live chat. A chatbot will ask relevant questions and provide necessary information to your clients. However, it’s essential to include other means of contact if the chatbot doesn’t answer a customer’s question.

AI-Powered Platform for Marketing and Content Generation

Blogging is one of the best strategies for attracting customers to your website. Everyone needs free information, and articles are the best way to provide it. Furthermore, through blogging, you also have a chance to educate your readers.

Even though this strategy is efficient, finding quality writers is not the easiest thing to do. Writing requires maintaining constant discipline and inspiration. If you have been running your blog for a long time, you might need help with both.

We now have an AI-powered platform for creating content. It’s a fantastic application of AI solutions for business. It allows you to speed up your research by providing ideas and mockups of relevant content. It can be helpful to startups, freelance writers, marketing agencies, and small, medium, and enterprise-level companies.

AI Solutions for Business SEO Boost

There’s an additional benefit of the AI content generator mentioned in the previous section. Besides providing new writing ideas, it balances SEO with quality content. Even though both categories are different, managing to get them on the same level is crucial.

Doing SEO audits and content optimization is always a struggle. It requires lots of time and hard work, but it is a crucial step.

An AI content generator can be used for creating text that you can further optimize with keywords for search engines. This is massive because it can also reduce the time necessary for SEO research.

AI solutions for business you can use in real life.

AI Recognition Solutions

Another fantastic implementation of artificial intelligence is AI-based recognition software. Using computer vision technology, AI can recognize images, objects, and even faces. It’s the next level in the security industry and other sectors like administration, design, etc.

With facial recognition software, you can improve the security of your company building by installing cameras at entrances. In addition, the software keeps track of employees that come and go and can pull up their profiles whenever you need them.

Today, apps can recognize text input and convert it into an image. While this is a nightmare for web and graphic designers, it is one of the fantastic AI solutions for business. This technology helps companies save money on web design and use AI to generate logos or banners for marketing.

AI Solutions for Business in the IoT Sphere

IoT, or the Internet of Things, is a network that connects physical objects with sensors and software. It allows us to bring almost everything in our space online. 

IoT technology improves operations management, cost-effectiveness, and many other business aspects. With the integration of AI, the IoT network can be fully controlled by software. As a result, business automation improves drastically. Moreover, IoT enables you to cut production and management costs.

In addition, IoT affects data management and analysis. For example, you can use the network to collect information and analyze your business performance on a new level.

AI Solutions for Business Recruitment and HR

Another area in which AI has a significant influence is Human Resources management. It is the best way to modernize the recruitment process and improve business operations in the HR and Payroll departments. Even though both departments are crucial for any line of business, they are often neglected regarding technological improvements.  It can change by implementing AI solutions for business.

For example, AI can improve the quality of the hiring process. It can analyze candidates’ CVs and provide suggestions for the best matches.

It also can play a significant role in the existing employees’ performance assessment. This tech will calculate the efficiency and productivity of all employees. You can use this data to motivate and guide them to better results.

On top of that, AI saves time for HR professionals. Performance assessment usually demands a lot of manual work. By using AI, your HR team can do their jobs much faster. In addition, it reduces human error.

Finally, a considerable advantage of AI is that it removes unprejudiced decisions. This smart software is fueled by logic and always delivers the best results without playing favorites.

Bottom Line: AI Solutions for Business Explained

The examples we provided are just a few of the most valuable AI solutions for business. There are many other things artificial intelligence can do. Now that you understand the benefits and the need for AI, it is vital to figure out the best way to use it for your company’s needs. The future in successful business operations lies here. Keep in mind that your competitors are moving in the same direction. With that in mind, do not wait long to implement AI into your business processes, and always watch out for new software. Start today so that you can take the top spot in the future! Best of luck!

IT Security Services: Tips for Keeping Your Workplace Safe Online

Posted on by Volodymyr Marynenko

If IT security services aren’t one of the leading chapters in your budget, you’re making an enormous mistake. TechTarget aggregated some cyber security statistics that one is guaranteed to lose sleep over. For example, the predicted cost of cybercrime is estimated to reach $10.5 trillion by 2025. The number of security attacks grew by 31% in 2020-2021, and it keeps increasing. Moreover, it takes data security teams almost a year (287 days on average) to detect the breach.

Now, consider that data and imagine how much your business can lose to a serious cyber attack.

Is it too terrifying to even think about?

That’s why investing in a reliable cyber security services company is a must. However, there are also some easy steps you can take to increase information security in the workplace right now.

Build Strong Defenses Relying on Trusted IT Security Services

All personal gadgets, company laptops, or any other tech that can be an entry point for a cyber attack must have strong defenses. You can build them by setting high security standards. Remember to cover both the equipment located in the workplace and the tech used by employees to work from home.

Basic protections recommended by a cyber security services company include:

  • Protect both devices and accounts with strong passwords.
  • Use a trusted and tested password manager.
  • Ensure your employees don’t set the same password for several accounts.
  • Use two-step authentication wherever possible.
  • Keep all software, including operating systems, up to date on all devices.
  • Invest in top-grade firewalls and anti-virus software for all company-issued computers, smartphones, laptops, and tablets.
  • Use only verified secure cloud storage and collaboration tools within your company.
  • Use a high-quality VPN.
  • Make sure your networks are secure at all times.

Most importantly, you should perform a regular information security assessment to check for possible breaches. You also must develop efficient processes that monitor adherence to your security standards and protocols.

How to protect your business with IT security services.

Provide Your Employees with IT Security Services Training

At least partially compromised credentials cause about 20% of all data breaches. Therefore, even hiring the best cyber security services company cannot protect you entirely unless your workforce is well-educated.

It means training, training, and more training!

First, you have to develop security protocols that all employees must follow. Next, you must initiate regular training to educate everyone on the best practices of staying safe online. In addition, you must conduct an information security assessment regularly to ensure that all employees follow the rules.

This education is also vital to ensure that everyone in your workforce knows how to secure their personal devices. If they work from home or connect to the company’s network while in the office, their lack of personal security will be a considerable risk factor for your business.

Moreover, this training must be a compulsory part of the onboarding process. You have to make sure that everyone in your company understands the importance of keeping all devices secure. You might also consider specialized ethics training for people handling customer data.

Teach your employees everything from point one of this article. Also, add the training on things to avoid, for example:

  • Sharing sensitive information online. This includes training in how to spot a shady web page or, for instance, a suspicious signup request.
  • Clicking on links you aren’t 100% sure about. Any links and attachments in emails and messengers should be treated with suspicion. The same goes for buttons and links in popups.
  • Falling for email scams and phishing messages. One needs to always look out for things like misspellings, irrelevant text, or offers that are too good to be true.

Most importantly, you must repeat these trainings regularly.

Keep your employees educated about the best IT security services.

Utilize Multiple IT Security Measures

You must know that IT security services are not only digital. Therefore, your business’ security needs to consider more than firewalls, antiviruses, and good passwords. You also should invest in security badges and monitoring equipment. Make sure no one can access your building and important data without at least two-factor authorization.

Also, you should take careful inventory of all your hardware and software. It must be a part of your information security assessment. When you have the complete inventory, set up processes to track all hardware and software within your organization. Don’t forget to install appropriate monitoring software on devices your employees use to work from home.

Finally, never discard the importance of limited access to sensitive data and areas. Implementing a zero-trust policy in your approach to cyber security might be best.

Bottom Line: Invest in the Best IT Security Services for the Best Future

Installing the right protective software and hardware, as well as providing online security education are integral parts of keeping your business safe. You can see plenty of examples of businesses losing billions of dollars because of a seemingly minor security breach or even a disgruntled employee. So, you really can’t afford to have any weakness in your online and offline defenses.

To cover all your bases, you need to hire an experienced and certified cyber security services company. At Devtorium, we have an ISO 27001:2013 certified cyber security department that can conduct a thorough information security assessment and provide you with a comprehensive list of recommendations on how to keep your business safe. Contact us right now to set up a free consultation!

It’s not All Devs: How PMs Keep Software Product Development on Track

Posted on by Volodymyr Marynenko

There’s a common misconception that devs are the only people involved in the software product development process. However, that’s far from the truth. Creating and launching a product requires input from a wide range of specialists. Project Managers should take the place of pride among them. But they are downright criminally undervalued.

In our humble opinion, Project Managers, or PMs as we call them, are magicians. They often hold the entire project together and ensure everything stays on track. They are the ones who settle all the miscommunication issues and even battles of wills between clients and devs. But above all, PMs articulate the client’s requirements in a way that developers can understand.

Devtorium has an extensive Project Management department comprised of extraordinary people. Today we talked to them about their profession so you could learn what it’s like to be a PM from PMs’ own words.

What PM does for outsourced software product development.

Victor Savinov, Senior PM/Delivery Manager: What Does a PM Do During Software Product Development?

We decided to start our interviews with Victor, a senior PM with years of experience in outsourced software product development. Victor can find humor in everything and can bring under control even the most difficult situations.

What does a PM do during software development?

Nothing 😁 Well, at least, it may look like that at first glance. Especially when you, as a PM, are utterly exhausted after another work day during which you have resolved dozens of issues. However, you have nothing to show as a result of all that work. There’s nothing tangible, at least.

Nowadays, PM’s work is not about paperwork, reports, or following a well-prepared plan. It’s more about interactions with people, quick response to changes, coaching, and maintaining a healthy, happy, and highly motivated team. Meanwhile, you also keep the customer satisfied by delivering a high-quality, valuable product.

What is the most challenging part of your job?

To maintain a high level of quality while balancing the budget, time, and scope (see PM Triangle). At the same time, I also need to keep up a healthy pace and save my team from burnout and exhaustion.

How do you handle troublesome clients who can’t explain what they want?

It’s an absolutely normal situation when a client isn’t a professional Product Owner. It can be challenging for them sometimes to express what they really need in terms of software product development. We can use quite a few techniques that can help gather product requirements. I usually suggest starting with visualization and using analogies to explain one’s concept or idea. A piece of paper and pencil are extremely useful when you’re not sure where to start😉

What do you do when a developer fails?

Well, first off, no finger-pointing! Instead, we should embrace a culture of collective commitment to improvement as a team and measure our successes and failures. Then we look at what went wrong and how we can do better next time. The whole point is to focus not on the failure but on what can help you move forward.

Can an IT project survive without a PM?

Sure! The only question is how successful the project will be. What will be the quality of that survival? How well-informed will the key stakeholders be? Who will manage risks and deadlines? What about budget and costs?

We can actually eliminate any role in a project. First, however, we must ensure all essential responsibilities and activities that the ‘role’ manages are reassigned to other people.

How can a PM impact the overall software product development process?

A PM/SM/Agile Coach is often a bridge between the business and engineering, stakeholders and developers or operations, or customers and providers facilitating their interaction. Although a PM is a composite role, it can sometimes coordinate the majority of the vital aspects of the organization. This includes budget, resources, staffing, costs, deadlines, risks, and quality. Taking that into account, it’s pretty difficult to overestimate a PM’s impact, whether positive or negative.

What is project manager's role in software product development.

Diana Novytska, Strong Junior Project Coordinator: PM’s Role in the Software Creation Process

Diana is only growing into her role as a Project Coordinator, but she is doing so with style and success. Her gentle nature might make it both easier and more challenging for her to manage complex communications within teams. However, no one can argue her reliability and dedication to making every project run smoothly to completion.

What does a PM do during software development?

A PM is the person who organizes the whole process by starting from the idea of the future project/product to its realization and support. It means that communications between customers and the team, development planning, and solving various problems are all PM’s duties. In reality, it’s only a small list of a PM’s responsibilities.

What is the most challenging part of your job?

For me personally, it’s being a good leader and having strong ‘soft skills’.

How do you handle troublesome clients who can’t explain what they want?

The secret here is asking the right questions related to his/her idea, time limits, and expectations.

What do you do when a developer fails?

We are all only people, not robots. So, we will discuss the cause of this failure and how to resolve it. Then, I just wait to check the fixed result.

Can an IT project survive without a PM?

This is a good question. Every role in the development team is very important, including a PM’s role. Without a PM, other team members should cover his/her responsibilities. Therefore, their workload increases above their individual responsibilities. As a result, the lack of a PM impacts the overall quality of work.

How can a PM impact the overall project?

A well-organized workflow, easy communication scheme, and quick resolution of unexpected issues are markers of a PM’s positive impact.

How a project manager impacts software product development process.

Artem Levenko, Middle Project Manager: What a PM Does for Outsourced Software Product Development

Artem is new to Devtorium but not new to being a Project Manager. He is highly efficient in his approach and makes every project run like clockwork.

What does a PM do during software development?

The role of a Project Manager in the software product development process encompasses a lot of different activities. The responsibilities may vary depending on a particular project. However, to put it simply, PM’s work includes:

  • Managing stakeholders
  • Collecting and analyzing requirements
  • Setting tasks for the team
  • Coordinating work processes
  • Monitoring progress
  • Ensuring that the project stays within time, budget, quality requirements, and according to scope

What is the most challenging part of your job?

For me, the hardest part of the job is to keep everything in focus and not miss anything. Also, it can be hard to make sure that neither stakeholders nor the team’s (company’s) interests are neglected.

How do you handle troublesome clients who can’t explain what they want?

I always try to get to the bottom of the situation by asking them pointed and specific questions about their requirements and needs. I do everything possible to make sure there is no room for misunderstanding and misinterpretation.

What do you do when a developer fails?

When a developer fails, I usually try to discuss the situation with them directly so that we can find the reason. Then, together, we work out steps of action to improve the situation.

Can an IT project survive without a PM?

I believe an IT project can literally “survive”. However, it will be at a high risk of failure on all parts of the PM triangle. In addition, it likely won’t meet the stakeholders’ expectations.

How can a PM impact the overall software product development project?

A PM can constantly work with the team so that the team stays productive and motivated. Also, we keep up transparent communication with clients to make sure their needs are satisfied. Also, we constantly try to find bottlenecks and improve processes, which will benefit the project’s success.

What project manager does as part of software development.

Anton Shpak, Junior Project Manager: PM’s Outlook on the Software Product Development Process

Anton is a PM who is not afraid of challenges. He is full of energy to resolve any issue and always strives to get to the button of it. He works closely with clients to help create products that meet their exact requirements.

What does a PM do during software development?

He must ensure that the customer is satisfied. In my opinion, it’s the most important thing. More specifically, the PM makes sure that everything is done as promised.

What is the most challenging part of your job?

Doing tasks that you don’t believe in when you don’t understand why you have to do them at all. However, that issue probably isn’t exclusive to PMs. Speaking of PM’s duties, the biggest challenge is not having complete information about the project. The less information PMs have, the less effective they are.

How do you handle troublesome clients who can’t explain what they want?

This is where you have to make assumptions and clarify whether you’re assuming correctly. Then, step by step, we’ll find out what the exact requirements are.

What do you do when a developer fails?

It depends on the situation. First, you can determine whether or not some extra time will help and how much is needed. If a little more time solves everything, then the developer continues to work on the problem. If the developer feels that it won’t work, we ask colleagues with more experience for assistance or brainstorm how to solve the problem with the team.

Can an IT project survive without a PM?

Of course, it can. However, the project manager’s role must still be performed by someone. In many cases, it falls to the main developer in the team. Sadly, in these situations, the person might get frustrated because they are doing so much extra work. Sometimes they might get angry and leave the project entirely.

How can a PM impact the software project development process?

I feel it’s important to note that a bad PM might ruin a project. However, we can help developers solve problems faster. Being the main contact point for the client, we can protect the project and the team. We do it by communicating to clients what’s happening now, why it is needed, and when it will be over. We do it in a language that a non-developer person can understand, which is key to avoiding conflicts and miscommunications.

What it's like to be a project manager for IT.

Kateryna Mazur, Middle Project Manager: Being a PM Can Be Like Herding Cats

Kateryna is a very experienced Project Manager. She worked with a versatile selection of projects and aced many different challenges. Due to this experience, she can handle any task and bring the software product development process in order in any circumstances.

What does a PM do during software development?

Sometimes our work is similar to kindergarten teachers who need to corral a group of unruly kids. It’s because clients and developers often suffer from miscommunication issues. The PM’s duty is to be the bridge between them to ensure that everyone is satisfied and the development process runs smoothly.

What is the most challenging part of your job?

Personally, the hardest part of my job is to stop working. You get used to working with time differences in the outsourced software product development industry. However, I find it hard to stick to my schedule and NOT answer emails at all times of day and night. It’s critical to draw a firm line between work and personal life.

How do you handle troublesome clients who can’t explain what they want?

When working with clients, I document absolutely everything. We discuss their ideas in detail, and I ask as many questions as needed. I also explain risks and maintain clear lines of communication to ensure all requests, risks, and adjustments are well-documented.

What do you do when a developer fails?

I’ve had my share of issues caused by irresponsible devs in my career. In this case, I believe that the most important thing is to warn the client as early as possible that something is going wrong. It’s imperative to be absolutely transparent and explain the situation, as well as offer several solutions. All in all, I do my best to smooth out the situation while being completely honest.

On the developer’s side, I talk to them to find out what caused the issue and how we can resolve it. I analyze the entire case in detail to prevent this from repeating.

Can an IT project survive without a PM?

Yes, it can. But it’s only if the whole software product development process and team-client communications are set.

How can a PM impact the software project development process?

A PM connects every person involved in the project and manages all processes to ensure everything runs smoothly. It’s a critical role because no project can succeed without efficient organization.

Project Manager’s Role Is Crucial for Outsourced Software Product Development

Being a Project Manager can be hard, but all PMs we interviewed agree that it’s extremely rewarding. Most importantly, it’s a non-developer role that has a huge impact on the success of the software product.

Software development is a complex process, and communication is key to it. So, Project Managers’ role is huge, and we value our PMs greatly. An efficient PM department with high quality standards is definitely one of the important elements of our and, therefore, our clients’ success.

Challenges for Ukrainian IT Outsourcing Services in 2022

Posted on by Volodymyr Marynenko

Did you know Ukraine has been the largest exporter of IT outsourcing services in Europe over the last few years? From 2016-2020, the total value of this export amounted to $16 billion. Of course, the COVID crisis of 2020 hit Ukraine the same as the rest of the world. However, the result was not an industry collapse but a reduction in the sector growth from 30% to 24%.

Ukrainian software developers are talented and unstoppable, as you can see. Moreover, the country itself promotes their work as the state doesn’t regulate this market. Therefore, Ukrainian IT outsourcing companies have the freedom to work with a wide range of international clients, offering them excellent conditions for collaboration. So, it’s not a surprise that over 30% of all services exported by Ukraine are IT services.

However, the war started by russia when it invaded Ukraine on February 24, 2022, impacted the outsourced IT services industry. As a result, many global businesses that hired Ukrainian developers rightfully became anxious.

But we are proud to say that the global business community did not abandon Ukrainian developers. As an IT outsourcing company, Devtorium took immediate steps to reassure customers and remain operational despite the outrageous challenges.

Devtorium hasn’t lost a single client in this difficult time due to our business continuity plan that ensures we can deliver top-notch services on time.

Challenges for IT Outsourcing Services in Ukraine in 2022

We asked our Global Partnership Lead expert Irene Matkovska about the main challenges to hiring Ukrainian developers for businesses that seek IT outsourcing services. Irene spends most of her time communicating with business leaders worldwide, and this topic is coming up right now. According to her, the main concerns of companies that have IT outsourcing projects in Ukraine today are:

  • What if the developer working on my project gets drafted?
  • What is the plan of action if the russians attack the city where my developer or team is located?
  • What will you do if russian forces start a more aggressive offensive making it impossible to work for developers?

These are all critical questions, and businesses that employ IT outsourcing services from Ukrainian devs have the right to be sure that their investments remain protected. At Devtorium, we took great care to build a system that will keep delivering high-quality IT services to our clients no matter the circumstances.

How Devtorium team oversomes challenges for IT outsourcing services in Ukraine during war.

How Devtorium Delivers Reliable IT Outsourcing During the War

We developed a business continuity plan that covers all possible scenarios to minimize risks for our clients employing IT outsourcing services.

  • Devtorium offices are spread out geographically.
    Our five offices in Ukraine are all located in cities that are mostly untouched by the war. Therefore, life and work continue there at the usual pace.
  • We have an office in Poland for those specialists who choose to move to this country.
  • Devtorium established efficient relocation protocols, so we can help move our experts fast if this becomes necessary.
  • All our employees can work remotely. Many have already opted to do so, and they currently operate in the Netherlands, Portugal, Hungary, Moldova, and other countries.
  • We adhere to coding standards. Therefore, even if we need to replace a developer on a project, the new person can integrate into the process immediately.
  • We build versatile teams that are also spread out geographically, so the risk of disruption is minimal.

Above all, all Devtorium employees take pride in their work. So, we prioritize ensuring it’s done at the highest level. The Devtorium team has been actively involved in supporting Ukraine in its time of need since day one of the war. And the best way to help for Ukrainian developers is to stay active and pay taxes as well as donate. That’s exactly what we do!

Moreover, we are supremely grateful to our clients, who accepted our business continuity plan and showed great support and understanding. All of them stayed with us, and many went even further to show their support of Ukraine. Some of our clients donated to the humanitarian funds and joined #StandwithUkraine rallies in their cities worldwide. Some offered paid time off for developers who needed to take personal leave and allowed our teams to work at their own pace.

We are grateful, and we made sure to meet every deadline and prove that our performance on every project won’t suffer because of the circumstances.

This dedication helped Devtorium keep all its IT outsourcing services projects and start several new ones since February. And we keep growing!

Why Data Security Services Matter: Biggest Scandals of the 21st Century

Posted on by Volodymyr Marynenko

If you think that data security services shouldn’t be your business’ priority, think again. History teaches us that even giants that lead the market can topple under the power of a data breach. Moreover, even if the company makes it through the scandal, the damage to its reputation is irreparable. 

Human psyche works in such a way that negative news make the biggest impression on us. So, to understand why you should invest in top-notch cyber security services, see the damage compromised data can cause.

5 Companies That Should Have Invested in Better Data Security Services

Desjardins

In 2019, a disgruntled employee of Canada’s biggest credit union Desjardins compromised 4.2 million customer accounts. This data breach resulted in a $200.9 million settlement of a class-action lawsuit decided on by the Superior Court of Quebec. The rogue employee had been at it for 26 months before he getting caught.

It’s essential to note that the investigation of the incident uncovered that the breach also affected 1.8 million people who weren’t Desjardins’ customers. Moreover, the case cost even more to Desjardins because it offered 5-year Equifax credit monitoring as compensation to those affected.

The employee who caused the breach accessed the customers’ names, emails, social security numbers, and transaction records. Luckily, according to Desjardins’ reports, he wasn’t able to compromise actual card numbers, passwords, and PINs.

However, this situation shows that the business can incur enormous losses without losing vital information. Moreover, it’s crucial to remember that this data breach wasn’t a result of an outside cyberattack. Instead, the breach occurred from within, highlighting the need to invest in 100% comprehensive information security audits and monitoring. It’s also a reminder to employers that they must be extremely selective with privileged access to critical data. Malicious employees shouldn’t be able to access such information and go undiscovered for years.

Why you need comprehensive data security services.

Equifax

The Equifax cyber security breach is considered one of the worst in history. It was a true disaster, and the settlement alone cost Equifax $425 million. However, the actual cost of this breach was much higher. This incident compromised the personal information of 147 million people. Quite a few of them suffered severe consequences from this identity theft.

The biggest issue with this breach was that it exposed inadequate cybersecurity practices of Equifax. As a result of poor data security services, there were several significant flaws that could exploit.

  • Equifax failed to fix a well-known vulnerability, CVE-2017-5638, although the patch was available.
  • The company didn’t segment its ecosystem. As a result, the hackers only needed to gain access once through a breach of the Equifax web portal. From there, they could access multiple servers stealing valuable data.
  • The attackers could easily escalate their access because they found passwords and usernames saved in plain text.
  • As Equifax didn’t bother renewing one of their encryption certificates, the hackers could exfiltrate the data easily. Moreover, they’ve been doing it for several months completely undetected.

In addition, the company executives chose to hide the breach and announced it only a month later. During that time, they sold off their stock, which triggered a case of insider trading. Final investigations indicate that this data breach could potentially impact about 40% of the entire US population.

All in all, this case is the best example of why you must keep your data security services up-to-date.

Yahoo!

Yahoo suffered two disastrous data breaches in 2013 and 2014. However, the company went public about this only in 2016. A total of 3.5 billion accounts were compromised in those incidents. Verizon was in the middle of buying Yahoo, when it finally shared information about the breach. The deal went through, and Verizon’s spokesperson highlighted that they would help the Yahoo team improve their security.

Eventually, the Yahoo database was discovered for sale on the black market. Compromised information included users’ names, dates of birth, phone numbers, emails, and hashed passwords. But, according to Yahoo, hackers didn’t steal credit card numbers and other payment details.

The class action lawsuit took years, but in 2020 the Northern District of California approved a settlement of $117.5 million. However, it’s only a fraction of what such poor data security services will cost.  The bigger consequence for Yahoo is that Verizon bought it for a much lower price.

How big companies lose money because of poor data security services.

Mariott International (Starwood)

Over 500 million accounts were compromised in a massive data breach of the Starwood hotels, purchased by Mariott in 2016. Marriott carried out an investigation that revealed that the Starwood network was breached in 2014. From there, the breach spread to other hotels owned by Mariott, including Sheraton, St. Regis, Westin, and W Hotels.

A wide range of hotel guests’ personal information was stolen in that data breach. Currently, the class action lawsuit includes 133 million plaintiffs and is still underway. The UK Information Commissioner’s Office fined Marriott about £18.4 million. However, this story of disastrous data security services isn’t over yet.

The example of Marriott indicated how crucial it is to carry out regular and in-depth information security audits. It’s highly troubling that the breach has gone unnoticed for four years. During this time, hackers managed to exploit system vulnerabilities to compromise additional databases.

Adobe

In 2013, Adobe reported that it suffered a cybersecurity breach that compromised 153 million user accounts. In addition, 38 million active users lost their IDs and encrypted passwords. Investigations show that users’ names and credit card information were stolen as well.

Adobe paid $1.1 million in legal fees and supposedly $1 million as an undisclosed settlement with its customers.

The true tragedy of this story is that the company didn’t learn from the incident. As a result, Adobe suffered several more debilitating breaches over recent years. For example, in 2022, an unsecured server became the cause of compromising 7.5 million Creative Cloud accounts.

How to Choose Data Security Services Company

These are only five examples of how much a security breach can cost a business. But there are thousands of other cases like this. Cumulative losses caused by cybercriminals are going into trillions already.

So, if there is one thing a business can’t afford to be cheap about, it’s information security. The road to making your business as safe as can be starts with a comprehensive audit.

Apply for one now!

How AI Content Writing Software Can Benefit Small Business

Posted on by Volodymyr Marynenko

Any online business that wants to succeed today must attract organic traffic in droves. An essential part of the process that will allow you to do it is posting tons of fresh, exciting content daily. But the services of content writers can be pretty expensive, so a solution was needed. That’s how AI content writing software came to be. This type of AI-powered solution is relatively new, but due to the enormous demand, it’s developing rapidly.

If you run a small business that needs high-quality content regularly, this post will explain whether a content-generating AI SaaS platform is for you.

Who Needs AI Content Writing Software

Any business with a ‘live’ website or just social media accounts can benefit from using an AI-powered platform for content generation. It’s because to stay active on different online platforms, you must post lots of content often. Preferably you should strive for a daily post on social media and at least a weekly blog article. Also, don’t forget things like Facebook ads, email newsletters, and new pages on the site.

Hiring a full-time content writer is well above the budget for any small and even the majority of medium businesses. Another option is to order content at UpWork or a similar platform. However, a 700-word blog article from a decent writer can cost around $70. It’ll be a few hundred from a top-rated professional. Such an investment can be viable sometimes but definitely not something you should add to your regular expenses log.

Despite the costs, the importance of content is growing for online businesses. Moreover, requirements for the quality of those texts are constantly increasing.

AI content writing software was born out of the demand for affordable quality content that can be created fast. This industry is exceptionally well-suited to implementing fast-developing AI technologies. So, the results these solutions can produce today are awe-inspiring. The result of their work might not be able to replace a human content writer completely. However, they can provide small and medium online businesses with a massive part of the raw content material they need.

What AI Content Writing Software Can and Cannot Do

How AI content writing software looks like and works.

Benefits of using an AI SaaS platform for content generation

Saving time and money. These are the most important benefits of using an AI-powered platform for content generation. The most notable thing about it is that it can create an article in a few minutes max. Meanwhile, even a highly experienced and skilled content writer will need at least an hour to research and write a basic blog post of 400+ words.

To see how it works, you can look at our AI content generation platform Marquètte. You log into your account and get to see a homepage that already has some info on recent industry trends. So, even if you don’t know what to write about, you can get some ideas right away.

Then, you ask the engine a question and it provides you with an AI-generated text in a couple of minutes. Of course, the text itself is already fit to use in different types of posts for a blog or social media. But suppose you are aiming for a sizeable informative article. In that case, you can look at the Additional Info section included in the answer to help you ask further questions on the subject.

The whole process shouldn’t take you more than 10 minutes.

Meanwhile, you can use your precious work time to focus on other important marketing and business tasks. 

If you wonder about the quality of texts generated by AI content writing software, you’ll be happy to know that over 60% of people can’t even spot the difference between human and AI works. Therefore, AI can be a fantastic help for your content marketing strategy and not only that. And the subscription costs only $19.95 compared to the minimum of $1 per word for a content writer.

Limitations of an AI-powered platform for content writing

For all that a content writing AI SaaS platform is amazing, it cannot completely replace a human expert. For a small business using it for marketing, this means that you will need to hire a content writer from time to time. However, you can only do it for sophisticated tasks, like filling your main website pages with content or creating specialized marketing materials and presentations.

Meanwhile, you can use an AI-powered platform for the majority of your content marketing needs, including:

  • Blog posts
  • Social media posts
  • Emails
  • Forum marketing

However, you’ll need to do some editing on those texts sometimes. But that’s a minor task that doesn’t require you to be a professional writer. For example, you might need to cut some text out of the piece generated by AI to make it small enough for a Facebook post. Or you can break it down into a series of posts.

You might also need to add some paragraphs to tie the AI-generated text to your brand. For instance, you might add specific paragraphs describing your services or products.

Bottom Line: Should You Invest in an AI-Powered Platform for Content Writing?

If you want to enjoy the benefits of content marketing without spending hundreds of dollars on a content writer every month, investing in an AI-powered platform for content generation is worth it. AI-driven software development is evolving rapidly, so the technology that is already impressive is getting better every day.

It means that a small business can get a big boost for a relatively small investment. Also, you will be able to cut down your time on creating content and focus on other things, like SEO or conversion.

Do you want to try it out? Get a free trial of Marquètte now and see for yourself!

Ultimate ECommerce Website Development Guide

Posted on by Volodymyr Marynenko

The world of online shopping is insanely competitive now. So, eCommerce website development has become true art. You need to hire outstanding experts in multiple areas to create a site that will stand out and give your business a chance at success.

Bear in mind that creating an excellent eCommerce site is complicated, despite 500-word step-by-step guides that tell you otherwise. An online store that can attract people and nurture customer loyalty is a complex machine produced and maintained by highly-skilled professionals. This guide explains how to build one for a business with any budget.

How to Choose an ECommerce Website Development Company

Decide whether you need an end-to-end eCommerce solution

First of all, you need to decide whether you need an end-to-end eCommerce solution development or if you are going to build a website based on an open-source eCommerce platform. Of course, the main deciding factor here is the scale of the project you plan. If you want to launch a versatile marketplace for multiple businesses, you should look into eCommerce platform development from the start.

However, launching on an existing platform like Shopify or Magento can be the best choice for the majority of businesses. Even if you plan to offer thousands of products from the get-go, these platforms can support it.

Basically, it would be best to discuss your business plan with expert developers. Then, they can advise which is the better route for eCommerce website development based on your business plan.

There are three most common ways to go about creating an eCommerce website:

  • Build an eCommerce solution from scratch or using open-source software.
  • Customize a SaaS eCommerce platform to suit your needs.
  • MACH architecture.
    MACH stands for Microservices, API-first, Cloud-native, and Headless. This architecture is the best option for businesses planning to scale and grow fast. Compared to monolithic solutions, they are much more flexible. Moreover, this type of eCommerce business will be able to add and remove various features as needed without bringing down the whole system.

Understand and compare eCommerce developers’ strengths

Every developer, no matter how great their skill, has a specialization. The same goes for a custom software development company. It means that when choosing a development team, you need to do a lot of research. Take a look at the developers’ case studies and make your own assessment. Study customer reviews if they are available. Also, take a look at the company’s ranking on websites like Clutch.

However, you should also remember that many software development projects are under NDAs. Therefore, the developers might not be able to show off their complete portfolio. That’s why you should also arrange an interview to make your assessment.

When doing your research, make a list of every developer’s strengths. Then, think about what you want from your website and see whether they can deliver the results you want.

Must-have features for eCommerce website development

Must-Have Features for an End-to-End ECommerce Solution

When planning the eCommerce website development process, you need to outline your customer lifecycle in detail. Use the data to determine what features your online store should have. Consider the following guidelines to make these decisions:

  • Make a generalized list of eCommerce store features. Doing some competitor research will be a great help here.
  • Make a list of your personal must-have features for the store. For example, this can be business-specific features like tax or international shipping rates calculators.
  • Prioritize every feature in those lists from 1 to 5.
  • Discuss the costs of adding each feature with your eCommerce application development company.
  • Make your final decision and build plans for upgrades and expansion.

Bear in mind that some features might heavily affect eCommerce website development costs. Therefore, your budget will be a deciding factor in your plans. However, some features are absolute must-haves for any modern eCommerce business.

Responsive web design

In 2022 if you aren’t doing it mobile-first, you are doing it wrong. The number of people who prefer mobile shopping is growing exponentially every year. In addition, today, you can’t really have a high Google ranking if your website isn’t mobile-friendly.

Therefore, the responsive design must be the basis of any eCommerce website development in 2022 and beyond. But you also need to understand that nowadays you have many options to be mobile-friendly.

The good news is that all leading eCommerce platforms offer responsive design capabilities. Therefore, your developer shouldn’t have any issues optimizing your shop for multiple devices if you are using them. 

However, your approach can be different if you plan to launch an enterprise-level business and want to do your eCommerce platform development from scratch. In this case, you should talk with your development team about making a mobile eCommerce app. It can be a more cost-efficient idea in the long run.

SEO capabilities (+CMS)

Any eCommerce business must attract organic traffic in droves. Therefore, you need to consider SEO at the early stages of eCommerce website development. Your site must be designed for the highest level of optimization. Moreover, it must have specialized SEO capabilities that will allow you to improve the site with time.

For example, you need to think about how you will add content to the website. Better SEO requires renewing product pages and adding new pages, like blog articles or informative pages about the business. In addition, these new pages must have optimized templates to make it easier for you to boost the website fast.

Speaking of content, an eCommerce website should have a CMS (content management system) to make working with it more manageable. It allows you to handle and store all dynamic content with ease. Most importantly, a CMS allows you to make quick changes that will be immediately and automatically implemented across the website.

Loading speed

The bounce rate grows with every extra second your website takes to load. So nearly 100% of people who come to your website will leave it if it takes as little as six seconds to load. That’s how much speed matters.

Since online shops must offer rich visual content to increase conversion, clever eCommerce website development is essential. The team working on your site must have the experience and skills to optimize it to the max. This kind of optimization might require quite a bit of back-end work. So, make sure that the developers have expertise in this area.

Moreover, website loading speed is a Google ranking factor. Therefore, it is a part of the website SEO that must be integrated at the level of design.

Product management system

What can be worse than placing an order for an item you want, marked ‘in stock’, and then getting an email that the product isn’t really in stock? Everyone has undoubtedly experienced this kind of frustration. Did you return to that store after such an experience?

In the age of extreme competition that we live in, such mistakes are deadly for an eCommerce business. Therefore, it’s imperative to build an effective product management system while developing your store. It must make it easy for you to:

  • Add new products
  • Automatically update and manage the inventory
  • Edit product pages
  • Realize promotions and discount codes

Payments and checkout

It’s essential for eCommerce website development to integrate multiple payment gateways from the start. Nowadays, diversity is critical for global businesses. Every buyer seeks convenience. If you aren’t offering all the popular payment types in your region, you’ll lose clients.

ECommerce website development for businesses that target multiple countries will be more complex. It’s because the payment gateways must support multiple currencies and have a converter feature.

Moreover, the entire checkout process must be streamlined to the max. It’s essential because a quick and efficient payment process often motivates people to buy more. Therefore, you must make your payment and checkout as short as possible so people can complete a purchase in a few clicks.

Meanwhile, your eCommerce application development company must ensure the security remains top-notch. It means facilitating the checkout process must not affect the security measures of the payment processing provider. Trusted providers would have a set of requirements for integrating them into an eCommerce shop. Your developers will have to study them carefully to ensure full compliance.

Integrations

Even if you are doing an eCommerce platform development from scratch, it will require some integrations with third-party software. Therefore, your website must have capabilities for integrating solutions and plugins you might require. Bear in mind that you need to think ahead when planning this. Your need for integrations might increase as your business grows.

When using an existing eCommerce platform, your developers must ensure that integrations with various solutions are possible. Unfortunately, not all platforms are equal in this, so you have to pick the one that will work with every solution you want to use.

Moreover, maintaining the cohesiveness of all integrations is an essential task for the developers who will manage your website. Remember that every plugin update risks adding vulnerabilities or even crashing the entire system.

Security

PCI compliance, as well as top-notch cybersecurity, are essential requirements during eCommerce website development. These sites handle a lot of sensitive information, including credit card details. Therefore, they have to be above reproach. Moreover, meeting various specialized compliance criteria is a must to be allowed to process payments.

Your development team must understand that and know how to make your store safe. Breaking any of these requirements might result in not only in loss of trust from your customers, but also in hefty penalties. You might even lose the right to accept payments.

Moreover, you need to understand that threats evolve rapidly in the digital space. Therefore, your development team must be able to provide you with a dynamic information security system that will help keep up the safety of your business.

eCommerce website development process step-by-step

ECommerce Website Development Step by Step

Define your product offering range

The first thing to do when planning an online store is to decide what you will sell. How you make this decision is up to you. It can be a passion-driven choice, or you can study the market to find the most promising niches. However, you must outline at least the initial product offering range.

Once you do this, you will be able to decide on product categories and make a draft of your future website map. It will also be helpful to study your prospective competitors’ sites and find issues they have. Your own website must fill in those holes, thus offering customers a better shopping experience.

Set business goals

Your eCommerce website development should be preceded by creating a clear business plan. It means that you must start by setting exact goals and metrics for your business.

First of all, outline the goals:

  • Is your primary goal to build a direct-to-consumer online-only business?
  • Do you want to expand your B2C business with B2B capabilities, or vice versa, using eCommerce?
  • Do you need to grow your existing brick-and-mortar business by bringing it online?

The metrics you should consider during eCommerce website development include

  • Business growth.
    Decide how exactly you will measure it, for example, through weekly/monthly/quarterly sales and revenues, ROI, etc.
  • Local and international sales.
    Decide from the start whether you plan on selling globally, as this will affect the features your eCommerce website must have.
  • Customer Lifetime Value.
    Decide how you will measure and plan to grow CLV at the business planning stage.
  • Sales.
    Think about how many products you need to sell to turn in a profit and how you expect these sales to grow over time.

Define your target audience for eCommerce website development

Whether your business plan is B2B or B2C will help define the website structure and design. However, you also need to research your target audience in-depth. You need to know what these people like and dislike in everyday lives, not only concerning your specific niche. This way, you’ll be able to provide them with a better shopping experience.

Never forget that you can find inspiration in the most unlikely of places. Also, if you target a specific generation, like Gen-Z, you need to understand their preferences in tech. This will help you decide on website functionality and various features that must be included at launch.

Outline the desired shopping experience

You need to plan the exact shopping experience step by step. First, take note of every action your customers will take to make a purchase. Then, think about how to make the process as smooth as possible.

Remember that every extra action reduces the chance of a conversion. Therefore, you must aim to make the user experience straightforward and smooth.

Some ideas to consider:

  • What filters do you need to include in the website search?
  • Can you provide a one-page checkout?
  • Do you need to integrate a product comparison feature?
  • How will you realize the function of discounts, coupons,  and promo codes?

Consider eCommerce platform development options

If you plan to build an end-to-end eCommerce solution, you must make a considerable investment. However, today you don’t have to do this from the start. There are dozens of eCommerce platforms that allow you to set up any kind of shop. This will reduce the workload on developers. Therefore, you will be able to use your budget more efficiently.

Many of the top-grade platforms allow for scalability. So, you will be able to scale up your shop with ease. Meanwhile, as your business progresses to the next level, you can start the development of an end-to-end eCommerce solution.

Many of the top platforms have multiple plugins that make it easy to add any features you need. However, not all these platforms are the same. Therefore, you should research their capabilities carefully. Talk to your developers, as they should be able to offer advice on which platform is best suited to your business goals. Today’s most popular options are Shopify, Magento, BigCommerce, and WooCommerce. Each of them has some important pros and cons. Therefore, you should choose what meets your specific needs best.

Define the procedure to add new products

The process of adding and editing products must be supremely easy for you. Therefore, discuss this with developers in detail and make sure you resolve any issues regarding:

  • Syncing the inventory across all sales channels you have.
  • Adding high-res product images and videos without bringing down the website loading speed.
  • Ease of adding and editing structured product descriptions with SEO elements.

Most importantly, the process has to be set up in such a way that you can add products without involving developers. It means that not only does the process need to be simple. It’s also crucial to set it up so that it won’t bring down the website if you make a simple mistake.

Integrate payment and shipping

It’s a vitally important step in eCommerce website development. Even if you are using an eCommerce platform to build your shop, using the services of an experienced developer is a must. The expert will be able to set up the payment gateways and checkout, so everything runs smoothly.

You will need to offer multiple payment options. So, the developer will have to ensure that they are secure and reliable. The task will be more complicated for businesses that target an international audience. In this case, you will need more diverse payment gateways. Also, consider integrating a specialized bookkeeping solution to help you keep track of your finances and generate reports.

When dealing with international payments, you also need to research the regions carefully. Despite what some providers claim, some e-wallets and digital payment services are banned in specific regions. So, you need to make sure that the payment gateways you choose are actually supported by the areas where your audience resides. Moreover, make sure that the transaction fees they offer are reasonable.

Develop and implement a content strategy

You must have a content strategy ready before getting to actual eCommerce website development. It’s because the site will be much better when it’s built with actual content instead of fillers.

Note that the content strategy is vital for eCommerce. It’s because the content is a parge part of SEO. In turn, SEO is key to attracting organic traffic, which is the primary source of income for online stores.

Your content strategy must cover the following:

  • Establishing a consistent brand voice
  • Creating a structure for informative, captivating, and search engine optimized product descriptions
  • Creating additional information pages about your brand’s history, products, materials, mission, vision, etc.
  • Adding a blog for continuous SEO improvements
  • Integrating social media into the website

Remember that content is not only text. All the images, videos, GIFs, and graphics on the site also count as content. Therefore, you need to keep all of them in the same style and quality.

Moreover, all content must be fresh and relevant. So, you must make sure that there is a way for you to update and add new pages easily. Whether you are building an end-to-end eCommerce solution or a small website, you must make it so that content can be updated without involving a developer.

Final stage of eCommerce website development

Test and launch the website

Finally, you are ready to take the most important final steps with all that done. First, your eCommerce website must undergo thorough QA testing. There are different types of quality assurance testing that will be used. Your developers should be able to perform it or advise how to best go about it.

You can use this simple checklist for testing your website personally:

  • Check all CTAs and other buttons
  • Check all the forms
  • Test the checkout process in every possible way
  • Double-check every payment processing option you offer
  • Go over product categories and descriptions to make sure everything is in its proper place
  • Check every image and video to ensure their quality matches
  • Check every link
  • Go over the inventory to make sure everything is right
  • Test the coupons/promo codes feature
  • Test the shipping settings

When every test is complete, and you are sure that the website runs smoothly, you can launch!

But remember that you’ll need to do quite a bit of marketing pre-launch to make sure that people come to the Big Day. In fact, you should start marketing your business and building your brand while your eCommerce website is still in development.

Bottom Line: The Long Road to ECommerce Website Development

Creating an eCommerce website that is sure to rock is a task that takes a special kind of skill. It also requires a team that’s expert not only in development but also in business analysis, project management, cybersecurity, and marketing.

When you have all these experts working together, your online shop is guaranteed to be successful. Contact us if you want to see how it works!

Devtorium as a Cyber Security Services Company

Posted on by Volodymyr Marynenko

When we established the Devtorium Group of Companies, we aimed for versatility. Today we are introducing Devtorium as a cyber security services company. We understand the value of data protection in the modern world. Therefore, we strive to provide our customers with the best information security audit and management services.

The Devtorium cyber security consulting team uses the PDCA model to help our customers build the most effective defenses. It means that our certified experts can:

  • Plan.
    Create an ISMS (Information Security Management System) that includes risk management and assets identification.
  • Do.
    Implement and operate the new ISMS.
  • Check.
    Monitor and analyze the ISMS constantly.
  • Act.
    Maintain the ISMS and improve it continuously to protect from emerging threats.

At Devtorium, we deliver full-cycle software product development and maintenance services. To this end, we hold various certifications and are authorized to provide a wide range of information security services. Read the post below to learn what we can do to give your business and data the maximum level of protection.

Devtorium: Cyber Security Services Company with ISO Certification 27001:2013

Morebis Inc. (morebis.net), a part of the Devtorium Group of companies, holds the ISO/IEC 27001:2013 ISMS security certificate. Morebis and Devtorium merged in September 2021, and we have been proud of this deal ever since.

The Morebis Inc. software development team is exceptionally talented and experienced. And now, the Devtorium information security department can provide a higher level of cyber security consulting services to enterprises and other types of businesses.

The ISO certification 27001:2013 enables our team to ‘share’ this certification with customers. So, our clients can boost their credibility by using the certificate icon on their pages as an authorized cyber security services company is auditing them.

We are also eligible to participate in international tenders as this certification is proof of the Devtorium information security audit team’s top-rated skills. 

Devtorium Information Security Audit

As a cyber security services company, Devtorium can perform a comprehensive audit of your systems. During this procedure, we are going to analyze the entire system to identify weaknesses in the areas of:

  • Physical protection
  • Software security
  • ISMS standards compliance

By the end of the audit, our experts will be able to guide you in how to bring your company’s security up to the highest standards.

Black Box Assessment

One of the services we offer our customers is Black Box Security Audit. This type of audit works by emulating an external attack to see how the system responds to real-life threats. It’s no secret that cybercriminals are growing bolder by the day. Therefore, the level of threat from attackers and their ingenuity is increasing.

Black Box Audit is an effective response to those threats. Our team developed a unique set of tools that we can use to emulate a wide range of attacks. Moreover, we keep improving it to stay ahead of the emerging threats.

This type of information security audit helps highlight the weaknesses in the client’s existing security system. Also, it enables us to view the potential impact of an attack on the business.

Black Box Assessment is essential because it shows how your protections respond to an attack from a source that doesn’t know anything about the company’s IT structure. Therefore, it helps identify a greater number of system vulnerabilities. As a result of this audit, we are able to develop more robust security solutions for our clients.

Password Audit

We so often take passwords for granted these days. However, it’s crucial to remember that they remain one of the biggest weaknesses of any security system. As a cyber security services company, we make it our business to ensure that our clients use the most efficient password creation and storage methods.

Devtorium will do everything possible within the realm of modern technology to close this route of attack on your data.

Cyber security services company: penetration testing types

Penetration Testing Provided by the Devtorium Cyber Security Services Company

Our cyber security consulting services also include conducting full-range penetration testing of the client’s system. This includes:

  • Network service penetration testing
  • Web application penetration testing
  • Client-side penetration testing
  • Wireless network penetration testing
  • Social engineering
  • Red team & blue team
  • Mobile penetration testing

A comprehensive information security audit from Devtorium goes as follows:

  1. Performing load testing and audit on all of the company’s systems to identify vulnerabilities and risk zones.
  2. Simulating an attack.
  3. Finding a weak link in the control systems and modeling an attack.
  4. Simulating an adversary.
    The simulated adversary will follow two possible routes. Number one is an internal attack, for example, a physical attack on the company infrastructure. Another option is acting through employees through bribery, intimidation, extortion, etc. The other way for a simulated adversary to choose is an external attack. It means emulating possible email hacks, network penetration attacks, etc.
  5. Developing a list of recommendations depending on the results of tests and audits.

Once these steps are complete, we can build and maintain a highly reliable ISMS for every client.

Devtorium Cyber Security Consulting and Application Assessment

A part of our cyber security consulting services focuses on web application assessment. Web apps often store a lot of sensitive data, but they can be highly vulnerable to attacks. That’s why they require extensive manual testing in order to develop the best protection.

After performing these tests, we would be able to advise how to increase the security maturity of the app. In addition, we will offer solutions to limit its inherent security weaknesses.

We use various methods to identify vulnerabilities during our web app information security audit. We try to find weaknesses at every stage of the application life cycle: design, development, deployment, upgrading, and maintenance. In addition, we study possible app design defects that can turn into vulnerabilities over time.

Our ultimate goal is to find, fix, and, most importantly, prevent weaknesses. Looking into the future is what we do at Devtorium. Our motto is to future-proof our customers’ businesses to help them succeed in today’s volatile economic conditions.

If you want to ensure that your company’s cyber security performs to the highest standards, contact us and set up a consultation now!

How to Use an AI Content Generator to Boost Your Content Marketing

Posted on by Volodymyr Marynenko

Are you using an AI content generator for your business already? If not, you should get on with it right away. There is no doubt that content marketing is at the heart of any efficient marketing strategy. In fact, no marketing strategy can exist without content. That’s why over 80% of marketers are actively investing in it.

And that can be a hefty investment because top-grade content is expensive, right?

Wrong!

The world has been changed by AI technology already, and the marketing industry isn’t an exception.

The power of AI makes top-grade marketing strategies affordable to any business, no matter how small. An AI content generation tool, in particular, can ensure that your business has a steady supply of rich content. It can be edited for your target audience by default. Moreover, the AI will use multiple algorithms to ensure maximum impact.

How an AI Content Generator Can Benefit Your Business

This phrase is definitely overused. However, content is still king. It’s the lifeblood of your marketing strategy. You must generate tons of fresh, engaging, and relevant content to get and stay visible in the torrent of the information world we live in. And doing that is extremely hard.

Of course, the best possible way to get the highest-quality content is to hire a team of writers. They will research and work relentlessly to ensure your website and social media channels remain relevant and engaging.

However, the majority of businesses can’t afford that. And even working with freelancers part-time can be too expensive for small and medium businesses in the long run.

Unsurprisingly, the solution to this problem came from rapidly-developing AI-based software. Using an AI container generator allows you to streamline the content creation process. Moreover, this AI-based solution can save you a lot of money and time.

At the moment, even the most advanced AI content writer can’t replace a human professional. However, it can give anyone the power to become a writer.

So, the business gets an affordable source of content that only requires minimal tweaking to use in any marketing strategy. Therefore, your overall marketing costs are going down while the ROI increases exponentially.

How to use an AI content generator to save money on marketing.

What Is an AI Content Generator?

An AI content generation tool is a piece of AI-powered software that can create texts on a wide range of topics. These solutions vary in the types of texts they are able to generate. Those are dictated by the power of the AI used and the skills of the AI-based software product development company.

Usually, the customer will be able to request content of varied length, type, and tone. For example, your options might be:

  • Content in various languages.
    This type of AI content generator is excellent for cutting localization costs for small businesses that want to go global.
  • Different content types.
    The most common options are blog posts, SMM posts, ad copy, email newsletters, etc. In essence, the best AI content writing software will allow you to meet all your content marketing needs. Some solutions will even have specialized templates for you to choose from.
  • Varied tones of voice.
    What is your brand tone? Do you prefer your SMM posts to be fun and easygoing or knowledgeable and sophisticated? Your target audience dictates these requirements. A good AI content generator will give you tone options, so you can ‘hit close to home’ right away.

AI-based content writing is a relatively new industry. Therefore, these solutions are advancing fast now. It means that the benefits you get from an AI content generator are increasing as the quality of texts improves.

Also, note that AI content writing software uses proven copywriting formulas. Therefore, the efficiency of the copy you get is guaranteed. Moreover, the content will also be reader-friendly as you can gear it toward a specific niche. A high readability rate is also assured, which offers SEO perks.

How to Use an AI Content Generation Tool

One of the main benefits of using an AI content writer is the ease of creating any type of content you need. You only need to set up an account. Then, follow the program’s instructions and type in your topic. Next, choose your settings for tone, type, and formatting. Then, click the button to generate the text and wait for results.

Anyone can do this, and you can use the generated piece of content right away. Or, you can go over it to edit some parts to fit your brand voice better. Another option is to have the piece edited by a professional working with the team that created this AI content generator.

It really is that simple.

Just click a couple of buttons and you’ll be able to share rich, engaging content with your audience. This way, you can create even large informative articles up to a thousand words within a few minutes.

Is creating quality content fast something you are interested in?

Our AI-powered platform Marquètte can do this for you! Contact us now to learn more.

ISO/IEC 27001:2013 Certification for Outsourced Software Product Development Company Morebis (Devtorium Group)

Posted on by Volodymyr Marynenko

We are proud to announce that the outsourcing company Morebis Inc. (morebis.net), which is part of the Devtorium group of companies, received the ISO/IEC 27001:2013 certificate in the ISMS field. We celebrate this as one of the crucial steps in our growth as an outsourced software product development company and an achievement for the entire Devtorium group.

The ISO/IEC 27001:2013 certification indicates that the accredited company maintains the high international information security standard, which is set by the International Organization for Standardization and the International Electrotechnical Commission. To prove the right to hold this certification, Morebis Inc. underwent a thorough audit during which the company confirmed:

  • Its ability to implement and maintain an Information Security Management System (ISMS) compliant with the ISO/IEC 27001:2013 standard.
  • Its readiness to monitor for and protect from threats.
  • Its understanding of the risks and preparedness to comply with all the necessary security obligations.
  • Its skill in managing the team that can successfully build a compliant ISMS.
  • Its ability to support continued information security improvements to the ISMS.

Understanding how to set up and maintain such a high-standard ISMS is a valuable asset of our information security division. Also, we are happy that we can share this knowledge with our customers and help them improve their security with our aid.

While proud of this accomplishment, we would also like to say that we do not believe that this certification is the end. One of our main goals as an outsourced software product development company is to increase our level of security. We also aim to show our customers that their data is completely safe with us. And raising this level of safety is a process we are working on relentlessly even now.

The process is led by our Chief Security Officer, Nataliia Kashuba.

Nataliia Kashuba on the Future of Outsourced Software Product Development Company Morebis and Devtorium Group

Nataliia Kashuba joined the Devtorium group of companies in September 2021 during the merger between Morebis and Devtorium. At the time, she has already been hard at work obtaining the ISO/IEC 27001:2013 certification.

Nataliia has been working in the information security sector for 15 years. She holds multiple certifications, including the ISO/IEC 27001 Senior Lead Auditor and Data Protection Officer (DPO).

She considers building the company’s ISMS from scratch as one of her most notable accomplishments to date. However, Nataliia believes that one must never stop in their growth. Therefore, she already has multiple plans and goals to improve the Information Security Department in the Devtorium group of companies.

Here’s what she thinks about this milestone:

Q: What does receiving the ISO/IEC 27001:2013 certificate mean for Morebis as an outsourced software product development company?

A: It means we’ve moved up a notch in the outsourcing business. We will have more business opportunities on the global market with this certification.  Moreover, as we have two ISO/IEC certified auditors on staff, we can offer security audits as part of our services. So we can help any business identify vulnerabilities in their systems and avoid disastrous consequences of data breaches.

Q: What new opportunities do Morebis and the Devtorium group of companies have now, after achieving this level?

A: The ISO/IEC 27001:2013 certificate opens many doors for us because many businesses today only agree to work with developers that hold trustworthy security certifications. So we now have a chance to participate in both state and private tenders and seek higher-level clients for development.

Q: What is the next goal for the company’s growth from the point of view of the Chief Security Officer?

A: Oooh, we have so much to work on. We must constantly improve. The security world does not stand still, and we must strive to be one step ahead of threats. That’s why our team of pentesters and security professionals is constantly working to investigate vulnerabilities and build effective strategies for strengthening security systems. The goal is always to minimize risks and prevent attacks. We must also remember that we will undergo multiple auditions for the next few years to prove that our improvement is sufficient to maintain this certification.

Q: What are the biggest information security threats now, and how can the company help its customers protect against them?

A: Alas, but People are the biggest threat 🙂 We can find vulnerabilities and help minimize losses. Information is the most valuable asset. Therefore, many are interested in making money by stealing it. Every piece of information has its price. And we can help save the valuable assets of the company by finding where the weaknesses are and building a strategy of effective defense.

Data is indeed the most valuable asset any business has. From a beauty salon’s customer database to a payment processing system’s financial information, stealing any bit of data can ruin a business entirely. As a software product development company, we work to protect our customers’ data in the best way possible. And we are sure that our Information Security division led by Nataliia can achieve this.

If you are interested in obtaining IT security services from an ISO/IEC 27001:2013 certified business, contact us!

We are a team of 200+ qualified software engineers, business analysts, data scientists, project managers, and UI/UX designers. All our professionals hold specialized certifications in their niches and have expertise in complex projects for a variety of industries.

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