Tag: technology

Devtorium SaaS Development Company Gained New Achievement from SuperbCompanies

Posted on by Volodymyr Marynenko

As a SaaS development company, Devtorium has been working on our proprietary AI-powered platform Marquètte. We’ve been fascinated by the incredible opportunities the marketing software industry presents. So Marquètte is a product that aims to make top-grade marketing services more accessible to everyone. Now we can say that our efforts have been recognized. SuperbCompanies.com, a trusted portal that lists the best IT & marketing companies, included Devtorium in its Top Mobile App Marketing Companies rating for 2022.

We are very proud that Marquètte and Devtorium got this acknowledgment from a highly reputed IT ranking portal.

Devtorium keeps growing and expanding the list of services we offer beyond custom software product development. At the moment, our team includes highly qualified professionals that specialize in the following:

  • Custom Software Development
  • MVP/Product Development
  • Low-Code & No-Code
  • Cloud Migration Consulting
  • Software QA Testing & Automation
  • UI/UX Design
  • Data Science
  • Information Security Services
  • Mobile App Development
  • eCommerce                  
  • SaaS Development

We are working on expanding this list and, of course, developing Marquètte further. At the moment, this is a piece of AI content writing software that can help both professional copywriters and businesses that can’t afford to hire a full-time writer for their content marketing.

However, our plan as a SaaS development company includes expanding this platform to become an intelligent assistant to a business owner or entrepreneur. In the future. Marquètte will help conduct research, generate content, and make business decisions by offering data-powered opinions from AI.

How SaaS Development Company Devtorium Got on SuperbCompanies.com

SuperbCompanies is a service that helps clients find the best providers of IT services worldwide. Professionals working for SuperbCompanies have over ten years of experience, and they spend their days collecting, processing, and analyzing information about various IT service providers.

Their research is extensive as they study every service the company provides. It means that, for example, if the company offers custom mobile app development and UI/UX design, they will investigate both of these services separately. This way, SuperbCompanies can provide customers with the most accurate information about every IT business in their database.

They evaluate IT companies based on such factors as:

  • Quality
  • Market presence
  • Reliability
  • Experience
  • Portfolio
  • Professionalism
  • Customer service
  • Awards
  • Fair pricing
  • Proven customer feedback

Most importantly, SuperbCompanies only the companies that show a high and consistent growth rate. In addition, the research is ongoing, so information is reviewed and updated monthly.

Marquètte currently is Devtorium’s foremost marketing app, but we have plans for many more. We are proud to be recognized by SuperbCompanies. We hope to see more of our services in their Top rankings soon!

Why Invest in Fintech Software Development

Posted on by Volodymyr Marynenko

Investing in fintech software development may be your shortest way to becoming a millionaire, as this market is growing by roughly 20% a year.

Are you wondering whether the global economic crisis will affect this growth? Or what type of fintech products is the best to invest in?

Today we are answering these and other questions regarding custom fintech solutions.

Fintech Software Development Benefits: Based on Industry Overview

According to data from Adroit Research, the size of the global fintech market has already exceeded $110 billion. It’s expected to be almost $700 billion by 2030 at the rate it’s growing. For business-minded people, that’s all the motivation needed to get into that market as soon as possible.

Of course, not all predictions turn out to be true. Moreover, some skeptics might notice (rightly so!) that the global economy is falling into a recession and that financial markets are volatile. In light of this, such a growth prediction seems too good to be true, right?

You are right. All these factors will definitely affect fintech, as well as every other market. However, some undeniable facts explain why fintech is necessary and will keep growing in demand. Therefore, even if the industry might not extend to $700 billion in a decade, it has an excellent chance of making it to $600 billion. Here’s why:

  • Fintech solutions help businesses reduce costs.
    It’s no secret that cost reduction is a priority for businesses in the current economic circumstances. Some types of fintech software can help manage funds more efficiently and cut costs in different areas of the company’s work. In fact, this specific direction of fintech software development is the most promising for investors.
  • Fintech software can improve risk management.
    Another way to save and safeguard funds for businesses and investors is through specialized fintech products that rely on data and predictive analytics. These custom fintech solutions can advise on the best decisions in volatile currency, crypto, and stock markets.
  • Fintech can facilitate and speed up many business processes.
    Fintech applications development for in-house use can produce solutions that will improve operational efficiency and promote automation.

Types of fintech software development you can invest in.

Fintech Software Development: Types and Ideas

To better understand whether fintech software development is worth investing your money in, you should know what exactly you can create. Below is a list of popular technologies that exist right now. However, if you have an original idea, it might turn into a goldmine.

  • Digital banking.
    Regular banks are trustworthy, but most of their transactions take too long. Digital banking uses various fintech approaches to solve this problem and make transactions secure, instantaneous, and affordable. Note that this type of fintech applications development includes not only digital banks but different variations of payment processing systems.
  • Cryptocurrency.
    Crypto is all the rage now, so custom fintech solutions that make use of this payment technology are getting more popular.
  • Accounting solutions.
    Small businesses and private entrepreneurs are the primary consumers of accounting apps. However, some high-level solutions can be attractive for enterprises as well. This type of fintech covers billing, payroll, invoicing, and other accounting software. In some ways, ERP solutions can also fall into this category, but their functionality is wider.
  • InsureTech.
    Fintech solutions that deal with insurance policies, pensions, and other similar payments are used to process applications and data. This software can make such services more personalized, fair, and reliable. Service providers can also use it for more effective data and document management. For example, insuretech can match doctors with patients, etc.
  • Lending and debt management apps.
    This type of fintech can help find the best loans. However, another idea for such fintech software development is to help people become more financially savvy and manage their personal or business debt.

If you are looking for more inspiration about apps you can invest in, check out our post about AI-powered app ideas.

In Conclusion: Who Should Invest in Fintech Software Development

Even with an untrained eye, it’s easy to see that fintech software development has a lot of investment potential right now. These solutions are versatile, and the demand for high-quality multifunctional cross-platform products is growing.

The niche is filling up with solutions fast, but there is still room for higher-quality specialized products. So if this is the kind of software you want to invest in, set up a free consultation with our developers and let’s talk!

25 Innovative Ideas for AI Mobile App Development for Startups

Posted on by Volodymyr Marynenko

Do you think that AI mobile app development is a thing of the future? Well, you are wrong because this ‘future’ has been around for a while. In fact, those who strive to get ahead of the curve have launched dozens of AI-powered mobile apps already.

Admittedly, some of them are pretty bad and have minimal functionality. But they are raking up hefty sums for their owners regardless of any shortcomings. Moreover, the niche is filling up with competition rapidly.

So, what does it mean for you?

It means that if you want to make it in any market today, employing custom mobile app development services is a must. Therefore, a stellar application idea is your key to success.

Check out our list of the hottest ideas we built with the help of our AI-powered research tool Marquètte.

AI Mobile App Development & Other Great App Ideas for You

Mobile application development solutions available today allow one to create some truly incredible things. However, if you want to start a successful business with your app, you need to consider many things.

The mobile app development industry is highly lucrative, in general. Moreover, it’s growing even more so as the level of smartphone penetration increases. Already, nearly 6.6 billion people on the planet have smartphones. Within the next few years, it’s expected that everyone will have one. In addition, custom mobile app development services are evolving rapidly. Therefore, the number and functionality of apps that can fulfill a wide range of needs are also growing. However, this niche is still nascent, which means you can achieve great results if you launch a fantastic solution.

That said, before you can dive into end-to-end application development, you need to come up with a great app idea.

In order to do that, you’ll need to research the market and learn what’s already there. Then, if your idea is unique, your next step is understanding your target audience. Finally, you need to answer the question of whether people actually need the thing you want to offer.

In case there are apps similar to your idea available already, do not despair! You can still rock in this particular niche.

The first thing you have to do is to study those solutions. Focus on customer reviews and see what users complain about. Then, make a list of pros and cons for each of your potential competitors’ products. Finally, expand your idea to create a blueprint of an app that will stand out and have none of the issues others have.

But if you are struggling to come up with original ideas, look below. We’ve prepared a list of apps sure to be in high demand.

AI Mobile App Development for Fitness & Health

fitness apps work-from-home, carpool, using AI mobile app development for mental health treatment

  •  AI-Based fitness app for WFH

The experience of major lockdowns was enough for about 97% of workers to state that they don’t want to return to the office full-time. So, WFH (work from home) is becoming the norm in our world. However, there are quite a few issues associated with it. One of those is that people might not get enough exercise. Helping them remain healthy while working from home is a fantastic way to apply mobile app development solutions. You have a lot of room for creativity here. For example, you can combine a calorie calculator with a fitness app that offers workout guidelines and a built-in personal assistant to provide healthy lifestyle tips.

  • AI personal trainer app

Another idea is to make an advanced AI-based app that will act as a personal trainer. It will have to develop workouts based on the user’s constitution, lifestyle, etc. This app can use the data collected by smart devices, like fitness bracelets. In addition, it can use a video feed to assess your form and advise how to correct your pose and exert force. More importantly, it can provide feedback by analyzing your performance. It can be beneficial for regular users and as software for professional athletes.

AI mobile app development AR healthcare apps, vet help apps, live commerce

  • AR and VR-powered mental healthcare apps

AR and VR tech can be used not only for entertainment purposes. The capabilities of this technology are immense, especially when combined with AI and leading medical experts. Already there are VR solutions that help people suffering from severe PTSD and other mental health issues. AR technology also can be used for mental treatments and overall health monitoring. All in all, if you want your app to truly make the world a better place, combine your efforts with medical researchers. You might create a product that will literally save lives.

  • Telemedicine apps for vets

Speaking of life-saving apps, telemedicine is hardly new. Multiple solutions of this type already make healthcare services more accessible in many countries. However, veterinary medicine is lagging behind. And you might be the one to change that. Think about how you can use AI mobile app development services to help vets reach patients in remote rural areas. Even launching a chatbot that offers basic veterinary advice can make a massive difference for people and animals.

  •  AI-based emotion-tracking apps

If you want to create something that will help people, consider using AI mobile app development services to make an emotion-tracking solution. You can use current fitness trackers as a base for your product. But think about how you can use AI tech and possibly create more advanced sensors to track emotions. This solution can be invaluable for mental health monitoring and therapy apps. It can also be a great help to people who struggle with a variety of psychological and physical disorders. Study research and current technology in the healthcare industry and talk to doctors and scientists who work with tech innovations. You might be able to create incredible things together. Most importantly, these apps have the potential to save lives and improve the quality of life for people with chronic illnesses.

AI mobile app development idea face animation apps

AI Mobile App Development for Fun

  • AI-based geo-tracking app

One way to implement the power of an AI mobile app development team is to create an AI-powered geo-tracking app for travelers. Basically, this app will be the user’s virtual guide. First, it will use geo-tracking technology and AI-powered data analytics to find businesses and exciting sights in the area based on the user’s request. Then, it will essentially generate a route and itinerary for the trip.

  • AI face animator apps

Face animator apps can be a source of endless fun. These solutions enable users to avatarify any image. And when combined with good custom mobile app development services, such a product can become very entertaining. You can help people animate pictures of their friends or celebrities and create unique memes, clips, etc. But be sure to consult a top-notch legal expert to protect you from any issues and lawsuits.

  • AR games

If your main goal for dabbling into custom mobile app development services is to get some profit fast, AR games might be the best choice. This niche exploded with Pokemon Go’s launch, which became a sensation overnight. Years down the road, this game is still extremely popular and growing. It inspired dozens of similar products, but none have managed to topple the Pokemon champion. So now might be your chance!

voice-only chat app, fitness apps, eLearning, AI mobile app development for online learning

  • 3D avatars for social apps

Speaking of animated avatars, if making AI-driven moving pictures of real people isn’t your thing, consider applying this idea to 3D models. Making 3D animated avatars for social media and messaging apps is an interesting choice. It’s also an excellent opportunity for AI mobile app development. You can make these avatars to really show emotion, which is a fantastic feature for messaging. In addition, consider creating your own messaging app with this type of avatar embedded by default. But be sure to make them customizable to some extent to make them more fun for users. Personalization rules the day now!

  •  Live video streaming apps

Live streaming video is more popular than ever. But live-streaming platforms, even the giant Twitch, are having problems with both streamers and audiences. Therefore, even though there are dozens of video streaming solutions available, this niche is hot. So, combining your creativity and custom mobile app development services might help you create the next big hit. However, you’ll need to focus on market research first. This way, you can identify weaknesses in the existing solutions. Only then you’ll be able to create an app with the potential to become a huge success.

  •  Voice-only messenger apps

People often choose to use voice-operated devices, whether it’s out of a desire for convenience or disability. Now, imagine what a hit a 100% voice-based messenger app could be. Of course, you’ll need the assistance of an excellent AI mobile app development company to make this idea a reality. However, if you manage to create a truly efficient and bug-free solution, you might become the next Mark Zuckerberg. In addition, remember that smartphone technology evolves fast as well. So, the things that these devices can do in the future will expand the number of innovative solutions you can create for them.

AI Mobile App Development for Learning & Working with Information

AI mobile app development ideas for working with information

  •  AI-based news apps

Integrating AI into a news app can produce spectacular results. It can help personalize the news feed for users managing the flow of information we are all surrounded by. Such an app can be an invaluable aid for executives. It’s because they must be on top of all global news to make decisions that affect their corporations and thousands of people’s lives.

  •  AI-powered language learning apps

Creating a language learning solution is one of the most excellent applications of AI mobile app development. Artificial intelligence technology is a fantastic tool because AI can customize the existing program. It means that the app can be personalized for the user based on their progress. Furthermore, the AI will assess your performance and offer exercises and tasks that will help the user achieve the best results.

  •  AI-driven weather forecast app

Accurate weather forecasts seem to be a thing of legend. Legends that AI can help make a reality. Already forecasters are using machine learning technology in their work. However, there is still a big empty niche for reliable weather forecasting apps for travelers.

  •  eLearning apps

The eLearning industry has been growing fast, even before the pandemic. However, the lockdown period propelled it further. As of now, the US eLearning sector is predicted to grow by nearly $13 billion by 2024. Learning from home also remains a significant concern as there is a risk of more lockdowns in the future. All in all now is the time to start developing various eLearning solutions. Using AI mobile app development will be excellent for versatile educational apps as AI can help reduce teachers’ workload. Such apps can grade work or teach specific skills.

  •  Virtual classrooms

Another idea to explore with AI mobile app development is creating a virtual classroom app. In this case, your main goal will be to make sure that online interactions of the class are as efficient as they could be offline. However, if you think about it, you can see how sharing a virtual classroom can be even more convenient. In particular, think of all the opportunities for media sharing and use that the Internet offers. In addition, a clever application of this kind might help schools that don’t have the budget for advanced gadgets in physical classrooms.

  •  Virtual assistant apps

The true potential of AI mobile app development can be realized through the creation of virtual assistant apps. You have plenty of routes to explore in this niche. You can stick with simple everyday tasks and develop a solution that will help people with them. For example, create a basic technology guide for those who aren’t tech-savvy. Think about what people struggle with in their daily lives and how the current capabilities of AI can assist them.

  •  Content generation & research app

Students need to write essays and research many different topics. So an AI-powered platform that can help with research and content generation is sure to be a hit. But, of course, AI cannot write as well as a human. So, any essay generated by tech needs to be edited thoroughly. However, it can certainly find, process, and manage information much better than any student. So, overall, an AI mobile app development can produce a fantastic essay-writing aid.

  •  AI-powered data extraction apps

One more way to use AI mobile app development is to create a solution that will extract data from various sources. Then, the AI will process this data to offer actionable insights to the user. The complexity of the tasks can vary from answering basic questions about fashion to building business growth strategies. But bear in mind that this product won’t be easy to make. Machine learning takes time and resources to actually learn to the point where an AI works flawlessly. Unfortunately, it also takes a lot of resources. Therefore, be prepared that this is going to be a massive project that requires investors.

AI Mobile App Development for Business & More

AI mobile app development for business, HR, and logistics.

  •  AI-driven chatbot apps

Chatbots are the most popular application of AI mobile app development today. It’s because they have dozens of uses for business. Moreover, you can still invent many useful applications of AI-powered chatbot apps. They can teach, guide, and above all, provide customer service. These apps aren’t new, but the niche still needs better technology, more advanced options, and better “intelligence” components.

  •  AI logistics optimization

Geo-tracking AI mobile app development can have an excellent implementation for logistics. This solution can help businesses analyze traffic and build the most efficient routes. It can also collect and process relevant data to assess profitability and develop better logistics strategies for business growth. The result is improved operational efficiency. Note that transportation businesses and enterprises can use this app. But it’s also a good idea for mobile app development for startups. Such a startup would be able to provide analytics and advisory services to those same enterprises.

  •  Live commerce apps

One of the more profitable ways to use mobile application development solutions is to get on with the live commerce trend. It’s currently on the rise, riding the coattails of the great eCommerce boom brought by the pandemic. The idea of live commerce is to make the online shopping experience as ‘live’ as possible. You can play around with this idea when working on end-to-end application development. For example, you can create an app that will work from the seller’s side. Basically, it will add a feature to interact with the sales assistant in a brick-a-mortar store through a video chat of some kind. But you can also start working from the buyer’s angle. Try to create a solution that will allow people to explore the stores in real time while sitting comfortably at home. The potential in this niche is vast, so be creative!

  •  Warranty organizer/management apps

There are about 10 electronic devices in an average household today. This number is constantly growing as tech becomes more affordable. And each of these devices, as well as any gadgets people are also using, has a warranty. Keeping track of all the warranties one has can be pretty tricky. But it’s necessary as using this service can save people hundreds of dollars. Therefore, using mobile app development solutions to create an efficient warranty management app can turn into a highly profitable idea. Consider partnering with companies that offer extended warranty services. You might develop some great offers together and become a sensation in this niche. In fact, it might be possible to make this business a global success.

  •  Carpool apps

The success of Uber might be impossible to beat. And there are plenty of other businesses using a similar model now. However, carpooling is not yet well-developed as an organized business. So, this is your chance. AI mobile app development will be most helpful here. You can implement the power of AI to find the best matches and manage large volumes of requests. All in all, the success of this business will depend on the quality of software your enterprise mobile app development company can deliver. Be sure to consult some logistics experts about developing a plan for this kind of app. You will also need to consider the demand for carpools. In fact, think about starting small and developing an app for your local community/school/college/etc.

  •  AI-powered HR & recruiting apps

HR specialists and recruiters have to do a lot of mind-numbing routine tasks in their work. Sorting through surveys and reports, as well as analyzing CVs and job applications, are highly time-consuming tasks. AI can handle them better and much fast. In addition, AI mobile app development, when applied to HR, can eliminate all bias and human errors. So, this kind of app can boost Human Resources and Recruiting departments’ productivity on every level.

AI mobile app development ideas for startups.

AI Mobile App Development Challenges & How to Overcome Them

End-to-end application development is no easy task, and coming up with an awesome idea is just the first step. The success of the following steps will depend on your collaboration with a mobile app development company. Therefore, it’s crucial to find a dev team that will be able to understand your vision and work in tune with you.

The main challenges of AI mobile app development for startups are the lack of funds and technical limitations. Therefore, your priority is to find a team with the technical expertise to create the exact thing you need. That’s why looking for people with years of experience and skills gained from working on diverse projects is essential. This kind of people will be able to offer insights on how your idea can be improved and expanded to create an even greater product.

Regarding the budget, it’s important to understand your limitations. But you also need to look for financing opportunities. For example, start with creating a limited version of your ideal app. Then, take it to investors with a proposal.

It will be easier to make potential investors interested in your product when you have an actual product to show off. Moreover, you can launch this app as an alpha version so it can start generating income.

Note that you can even launch it as a free version, which will still work for you. This way, your app will generate awareness, and you can start working on digital marketing for your app.

Meanwhile, your development team should also be able to help. At Devtorium, we always offer our clients several plans to maximize the cost-efficiency of their mobile application development solutions. The trick here is to be willing to do the work needed to create maximum value for every dollar. If you are interested to learn more, contact us anytime!

6 Types of AI Solutions for Business to Use Today

Posted on by Volodymyr Marynenko

AI solutions for business are becoming more popular by the day. As a whole, artificial intelligence is slowly making its way to all spheres of our lives. AI opens many doors to options and possibilities that no one could imagine a few years ago.

As a business owner, keeping up with the latest technologies is crucial, especially if they can affect you directly. With that in mind, we want to discuss what artificial intelligence can do for your business.

Now is your chance to use incredible opportunities that come with AI and get one step ahead of your competition.

Run Customer Support with AI Solutions for Business

The path to happy customers includes giving them all the information they need when they need it. This requires making top-grade customer support a part of your business strategy.

The most common customer support channels include:

  • Email support
  • Website forms
  • Call center
  • Live chat

AI solutions for business open another option – an AI-powered chatbot. It’s one of the popular AI-powered apps for companies that don’t have enough employees to support live chat. A chatbot will ask relevant questions and provide necessary information to your clients. However, it’s essential to include other means of contact if the chatbot doesn’t answer a customer’s question.

AI-Powered Platform for Marketing and Content Generation

Blogging is one of the best strategies for attracting customers to your website. Everyone needs free information, and articles are the best way to provide it. Furthermore, through blogging, you also have a chance to educate your readers.

Even though this strategy is efficient, finding quality writers is not the easiest thing to do. Writing requires maintaining constant discipline and inspiration. If you have been running your blog for a long time, you might need help with both.

We now have an AI-powered platform for creating content. It’s a fantastic application of AI solutions for business. It allows you to speed up your research by providing ideas and mockups of relevant content. It can be helpful to startups, freelance writers, marketing agencies, and small, medium, and enterprise-level companies.

AI Solutions for Business SEO Boost

There’s an additional benefit of the AI content generator mentioned in the previous section. Besides providing new writing ideas, it balances SEO with quality content. Even though both categories are different, managing to get them on the same level is crucial.

Doing SEO audits and content optimization is always a struggle. It requires lots of time and hard work, but it is a crucial step.

An AI content generator can be used for creating text that you can further optimize with keywords for search engines. This is massive because it can also reduce the time necessary for SEO research.

AI solutions for business you can use in real life.

AI Recognition Solutions

Another fantastic implementation of artificial intelligence is AI-based recognition software. Using computer vision technology, AI can recognize images, objects, and even faces. It’s the next level in the security industry and other sectors like administration, design, etc.

With facial recognition software, you can improve the security of your company building by installing cameras at entrances. In addition, the software keeps track of employees that come and go and can pull up their profiles whenever you need them.

Today, apps can recognize text input and convert it into an image. While this is a nightmare for web and graphic designers, it is one of the fantastic AI solutions for business. This technology helps companies save money on web design and use AI to generate logos or banners for marketing.

AI Solutions for Business in the IoT Sphere

IoT, or the Internet of Things, is a network that connects physical objects with sensors and software. It allows us to bring almost everything in our space online. 

IoT technology improves operations management, cost-effectiveness, and many other business aspects. With the integration of AI, the IoT network can be fully controlled by software. As a result, business automation improves drastically. Moreover, IoT enables you to cut production and management costs.

In addition, IoT affects data management and analysis. For example, you can use the network to collect information and analyze your business performance on a new level.

AI Solutions for Business Recruitment and HR

Another area in which AI has a significant influence is Human Resources management. It is the best way to modernize the recruitment process and improve business operations in the HR and Payroll departments. Even though both departments are crucial for any line of business, they are often neglected regarding technological improvements.  It can change by implementing AI solutions for business.

For example, AI can improve the quality of the hiring process. It can analyze candidates’ CVs and provide suggestions for the best matches.

It also can play a significant role in the existing employees’ performance assessment. This tech will calculate the efficiency and productivity of all employees. You can use this data to motivate and guide them to better results.

On top of that, AI saves time for HR professionals. Performance assessment usually demands a lot of manual work. By using AI, your HR team can do their jobs much faster. In addition, it reduces human error.

Finally, a considerable advantage of AI is that it removes unprejudiced decisions. This smart software is fueled by logic and always delivers the best results without playing favorites.

Bottom Line: AI Solutions for Business Explained

The examples we provided are just a few of the most valuable AI solutions for business. There are many other things artificial intelligence can do. Now that you understand the benefits and the need for AI, it is vital to figure out the best way to use it for your company’s needs. The future in successful business operations lies here. Keep in mind that your competitors are moving in the same direction. With that in mind, do not wait long to implement AI into your business processes, and always watch out for new software. Start today so that you can take the top spot in the future! Best of luck!

It’s not All Devs: How PMs Keep Software Product Development on Track

Posted on by Volodymyr Marynenko

There’s a common misconception that devs are the only people involved in the software product development process. However, that’s far from the truth. Creating and launching a product requires input from a wide range of specialists. Project Managers should take the place of pride among them. But they are downright criminally undervalued.

In our humble opinion, Project Managers, or PMs as we call them, are magicians. They often hold the entire project together and ensure everything stays on track. They are the ones who settle all the miscommunication issues and even battles of wills between clients and devs. But above all, PMs articulate the client’s requirements in a way that developers can understand.

Devtorium has an extensive Project Management department comprised of extraordinary people. Today we talked to them about their profession so you could learn what it’s like to be a PM from PMs’ own words.

What PM does for outsourced software product development.

Victor Savinov, Senior PM/Delivery Manager: What Does a PM Do During Software Product Development?

We decided to start our interviews with Victor, a senior PM with years of experience in outsourced software product development. Victor can find humor in everything and can bring under control even the most difficult situations.

What does a PM do during software development?

Nothing 😁 Well, at least, it may look like that at first glance. Especially when you, as a PM, are utterly exhausted after another work day during which you have resolved dozens of issues. However, you have nothing to show as a result of all that work. There’s nothing tangible, at least.

Nowadays, PM’s work is not about paperwork, reports, or following a well-prepared plan. It’s more about interactions with people, quick response to changes, coaching, and maintaining a healthy, happy, and highly motivated team. Meanwhile, you also keep the customer satisfied by delivering a high-quality, valuable product.

What is the most challenging part of your job?

To maintain a high level of quality while balancing the budget, time, and scope (see PM Triangle). At the same time, I also need to keep up a healthy pace and save my team from burnout and exhaustion.

How do you handle troublesome clients who can’t explain what they want?

It’s an absolutely normal situation when a client isn’t a professional Product Owner. It can be challenging for them sometimes to express what they really need in terms of software product development. We can use quite a few techniques that can help gather product requirements. I usually suggest starting with visualization and using analogies to explain one’s concept or idea. A piece of paper and pencil are extremely useful when you’re not sure where to start😉

What do you do when a developer fails?

Well, first off, no finger-pointing! Instead, we should embrace a culture of collective commitment to improvement as a team and measure our successes and failures. Then we look at what went wrong and how we can do better next time. The whole point is to focus not on the failure but on what can help you move forward.

Can an IT project survive without a PM?

Sure! The only question is how successful the project will be. What will be the quality of that survival? How well-informed will the key stakeholders be? Who will manage risks and deadlines? What about budget and costs?

We can actually eliminate any role in a project. First, however, we must ensure all essential responsibilities and activities that the ‘role’ manages are reassigned to other people.

How can a PM impact the overall software product development process?

A PM/SM/Agile Coach is often a bridge between the business and engineering, stakeholders and developers or operations, or customers and providers facilitating their interaction. Although a PM is a composite role, it can sometimes coordinate the majority of the vital aspects of the organization. This includes budget, resources, staffing, costs, deadlines, risks, and quality. Taking that into account, it’s pretty difficult to overestimate a PM’s impact, whether positive or negative.

What is project manager's role in software product development.

Diana Novytska, Strong Junior Project Coordinator: PM’s Role in the Software Creation Process

Diana is only growing into her role as a Project Coordinator, but she is doing so with style and success. Her gentle nature might make it both easier and more challenging for her to manage complex communications within teams. However, no one can argue her reliability and dedication to making every project run smoothly to completion.

What does a PM do during software development?

A PM is the person who organizes the whole process by starting from the idea of the future project/product to its realization and support. It means that communications between customers and the team, development planning, and solving various problems are all PM’s duties. In reality, it’s only a small list of a PM’s responsibilities.

What is the most challenging part of your job?

For me personally, it’s being a good leader and having strong ‘soft skills’.

How do you handle troublesome clients who can’t explain what they want?

The secret here is asking the right questions related to his/her idea, time limits, and expectations.

What do you do when a developer fails?

We are all only people, not robots. So, we will discuss the cause of this failure and how to resolve it. Then, I just wait to check the fixed result.

Can an IT project survive without a PM?

This is a good question. Every role in the development team is very important, including a PM’s role. Without a PM, other team members should cover his/her responsibilities. Therefore, their workload increases above their individual responsibilities. As a result, the lack of a PM impacts the overall quality of work.

How can a PM impact the overall project?

A well-organized workflow, easy communication scheme, and quick resolution of unexpected issues are markers of a PM’s positive impact.

How a project manager impacts software product development process.

Artem Levenko, Middle Project Manager: What a PM Does for Outsourced Software Product Development

Artem is new to Devtorium but not new to being a Project Manager. He is highly efficient in his approach and makes every project run like clockwork.

What does a PM do during software development?

The role of a Project Manager in the software product development process encompasses a lot of different activities. The responsibilities may vary depending on a particular project. However, to put it simply, PM’s work includes:

  • Managing stakeholders
  • Collecting and analyzing requirements
  • Setting tasks for the team
  • Coordinating work processes
  • Monitoring progress
  • Ensuring that the project stays within time, budget, quality requirements, and according to scope

What is the most challenging part of your job?

For me, the hardest part of the job is to keep everything in focus and not miss anything. Also, it can be hard to make sure that neither stakeholders nor the team’s (company’s) interests are neglected.

How do you handle troublesome clients who can’t explain what they want?

I always try to get to the bottom of the situation by asking them pointed and specific questions about their requirements and needs. I do everything possible to make sure there is no room for misunderstanding and misinterpretation.

What do you do when a developer fails?

When a developer fails, I usually try to discuss the situation with them directly so that we can find the reason. Then, together, we work out steps of action to improve the situation.

Can an IT project survive without a PM?

I believe an IT project can literally “survive”. However, it will be at a high risk of failure on all parts of the PM triangle. In addition, it likely won’t meet the stakeholders’ expectations.

How can a PM impact the overall software product development project?

A PM can constantly work with the team so that the team stays productive and motivated. Also, we keep up transparent communication with clients to make sure their needs are satisfied. Also, we constantly try to find bottlenecks and improve processes, which will benefit the project’s success.

What project manager does as part of software development.

Anton Shpak, Junior Project Manager: PM’s Outlook on the Software Product Development Process

Anton is a PM who is not afraid of challenges. He is full of energy to resolve any issue and always strives to get to the button of it. He works closely with clients to help create products that meet their exact requirements.

What does a PM do during software development?

He must ensure that the customer is satisfied. In my opinion, it’s the most important thing. More specifically, the PM makes sure that everything is done as promised.

What is the most challenging part of your job?

Doing tasks that you don’t believe in when you don’t understand why you have to do them at all. However, that issue probably isn’t exclusive to PMs. Speaking of PM’s duties, the biggest challenge is not having complete information about the project. The less information PMs have, the less effective they are.

How do you handle troublesome clients who can’t explain what they want?

This is where you have to make assumptions and clarify whether you’re assuming correctly. Then, step by step, we’ll find out what the exact requirements are.

What do you do when a developer fails?

It depends on the situation. First, you can determine whether or not some extra time will help and how much is needed. If a little more time solves everything, then the developer continues to work on the problem. If the developer feels that it won’t work, we ask colleagues with more experience for assistance or brainstorm how to solve the problem with the team.

Can an IT project survive without a PM?

Of course, it can. However, the project manager’s role must still be performed by someone. In many cases, it falls to the main developer in the team. Sadly, in these situations, the person might get frustrated because they are doing so much extra work. Sometimes they might get angry and leave the project entirely.

How can a PM impact the software project development process?

I feel it’s important to note that a bad PM might ruin a project. However, we can help developers solve problems faster. Being the main contact point for the client, we can protect the project and the team. We do it by communicating to clients what’s happening now, why it is needed, and when it will be over. We do it in a language that a non-developer person can understand, which is key to avoiding conflicts and miscommunications.

What it's like to be a project manager for IT.

Kateryna Mazur, Middle Project Manager: Being a PM Can Be Like Herding Cats

Kateryna is a very experienced Project Manager. She worked with a versatile selection of projects and aced many different challenges. Due to this experience, she can handle any task and bring the software product development process in order in any circumstances.

What does a PM do during software development?

Sometimes our work is similar to kindergarten teachers who need to corral a group of unruly kids. It’s because clients and developers often suffer from miscommunication issues. The PM’s duty is to be the bridge between them to ensure that everyone is satisfied and the development process runs smoothly.

What is the most challenging part of your job?

Personally, the hardest part of my job is to stop working. You get used to working with time differences in the outsourced software product development industry. However, I find it hard to stick to my schedule and NOT answer emails at all times of day and night. It’s critical to draw a firm line between work and personal life.

How do you handle troublesome clients who can’t explain what they want?

When working with clients, I document absolutely everything. We discuss their ideas in detail, and I ask as many questions as needed. I also explain risks and maintain clear lines of communication to ensure all requests, risks, and adjustments are well-documented.

What do you do when a developer fails?

I’ve had my share of issues caused by irresponsible devs in my career. In this case, I believe that the most important thing is to warn the client as early as possible that something is going wrong. It’s imperative to be absolutely transparent and explain the situation, as well as offer several solutions. All in all, I do my best to smooth out the situation while being completely honest.

On the developer’s side, I talk to them to find out what caused the issue and how we can resolve it. I analyze the entire case in detail to prevent this from repeating.

Can an IT project survive without a PM?

Yes, it can. But it’s only if the whole software product development process and team-client communications are set.

How can a PM impact the software project development process?

A PM connects every person involved in the project and manages all processes to ensure everything runs smoothly. It’s a critical role because no project can succeed without efficient organization.

Project Manager’s Role Is Crucial for Outsourced Software Product Development

Being a Project Manager can be hard, but all PMs we interviewed agree that it’s extremely rewarding. Most importantly, it’s a non-developer role that has a huge impact on the success of the software product.

Software development is a complex process, and communication is key to it. So, Project Managers’ role is huge, and we value our PMs greatly. An efficient PM department with high quality standards is definitely one of the important elements of our and, therefore, our clients’ success.

Devtorium Building an ERP Solution Using the Best No-Code Tools

Posted on by Volodymyr Marynenko

Do you agree that Bubble is among the best no-code tools today? The Devtorium investigative team studying low-code/no-code platforms seems to think so. That’s why our talented young developers are now using that platform to create their first ERP product.

According to the HR department, it’s looking great so far.

At Devtorium, we strive to stay ahead of all the latest technology trends, and no-code development is on that list. We’ve discussed this technology’s history in one of our previous posts. Today our team of devs, Anastasiia Shtopko and Roman Dziuba, will explain why they think Bubble is among the best no-code tools and how it can be used for building efficient ERP solutions for SMBs.

Best No-Code Tools Analysis: Why Bubble?

Devtorium’s resident expert researcher of the best no-code tools, Anastasiia, investigated all the leading platforms. She concluded that Bubble, while not perfect, is best-suited for developing highly functional software solutions with minimum input from the developer.

According to her, the biggest advantage of Bubble is that it’s similar to JavaScript in the sense that the developer can write their own logic for the solution. This feature gives Bubble users the flexibility to create highly versatile solutions.

Another massive advantage of Bubble is that it’s a highly comprehensive platform for no-code development. Of course, having some understanding of software development is an advantage. However, the platform is so easy to use that literally anyone can build an app with it.

Bubble also offers an excellent selection of courses called Bubble Academy. They guide students through mastering the Bubble platform and using its technical capabilities to the maximum. You don’t need any background knowledge of coding to succeed in these courses and use the platform efficiently.

On the downside, Bubble isn’t as flexible as a developer might expect from one of the best no-code tools. During their work with this platform, Anastasiia and Roman discovered that it has some serious design limitations.

According to Anastasiia, the way to overcome this drawback is to have the application design ready before you start building it in Bubble. This way, you can set everything up the way you need it.

However, it’s extremely hard to change the design of the ‘bubble’ you created. Therefore, if you choose to develop and improve your ‘bubble’ further, it might be hard or even impossible to upgrade its UI and UX.

ERP developed by Devtorium using the best no-code tools.

Custom ERP Made by Devtorium, or Our Experience of Working with Low-Code/No-Code Platforms

Of course, to explore the best no-code tools, our team needed to use them to create solutions. So we chose to develop an ERP, enterprise resource planning app to use within our own company first.

There are some fantastic cloud-based ERPs in the software market. However, the majority of them are designed for large-scale businesses. Our company needed some particular features and a solution that would be fast and efficient for an SMB-level business. So, that’s what Roman and Anastasiia are now working on using no-code development.

Both devs creating this in-house ERP system have just started their careers, and it’s their first project of this type. That’s why the resources offered by Bubble, and the extensive plugin library this platform has, are so necessary.

It might be just the beginning, but already our HR department has a chance to appreciate the solution. At the moment, the Devtorium ERP (sadly, it has no cooler name yet) can automate and facilitate essential tasks.

  • HR professionals can compile a database of all company employees with added important information. For example, when the work is finished, HRs or any other system user will be able to see what project the employee is working on or their vacation/days-off information. This can help small businesses track and manage their human resources more efficiently.
  • Our ERP can already manage the entire review process. At Devtorium, all employees receive 360-degree feedback. The Review functionality of our system allows the HR department to collect and process feedback, generate reports, and put in additional data, such as superior’s reviews and salary raise notifications.

According to updates from Roman and Anastasiia, there are more features to come. We are all looking forward to the things they will create!

ERP solution built using no-code development.

In Conclusion: Will Devtorium Use the Best No-Code Tools in Future Projects?

We are futurists at Devtorium, so we use cutting-edge technologies to their utmost potential. Being a company of developers, we also create such technologies.

It means that we greatly value our developers’ time. Therefore, we are sure to keep looking for and using the best no-code tools.

It’s true that today some people are anxious about rapid AI development and its impact on our society. However, we are 100% sure that AI-powered low-code/no-code technologies won’t replace developers. On the contrary, they offer fantastic assistance to software engineers.

Bubble and similar platforms are efficient and allow one to create very useful software. However, the resulting solutions are SMB-level at best. Professional and enterprise-level software is too complex, so no-code development can’t handle such tasks.

Moreover, developers today often need to spend a lot of time doing repetitive tasks or working on small projects. They are important, no doubt of that. However, this kind of work takes a lot of valuable time.

Low-code/no-code platforms can help automate tasks, saving time and effort for the developer. In addition, using those services cuts costs for the client. So, a software engineer has more time to work on more advanced and complicated tasks and test their ideas, while the client gets high-quality solutions at a lower price.

Everyone wins!

That’s the result we are working for at Devtorium. If you have a software idea and want to see how we can bring it to life in the most cost-efficient manner, contact us today!

No-Code/Low-Code: Origins

Posted on by Volodymyr Marynenko

We live in the no-code/low-code technologies era. But to understand how big an impact this truly makes on the development of humankind, it’s crucial to see where it all started. In this article, we’ll share some history of coding evolution and its impact on the technological capabilities of our civilization.

First No-Code/Low-Code Technologies

No-code and low-code technologies are visual-based programming approaches that make coding available to a broader range of specialists. In essence, using this technology, you don’t have to be a skilled developer yourself. You can use the visual interface to build solutions, much like LEGO blocks. This approach is getting extremely popular now. It’s because global digitalization boosts the demand for customized apps that can be used for anything from sorting one’s emails to managing a smart home.

The term low-code was introduced only in 2016. But the technology had been in development for decades prior. In fact, the first technologies that evolved into the low-code of today appeared back in the 1970-1990s as a part of 4the Generation Programming Language and Rapid Application Development.

It might surprise many, but the first no-code platform was Microsoft Excel, released in 1985. It was working with spreadsheets that became the origin of technology that’s revolutionizing our world today.

The development of this tech was pushed forward by cloud computing in 1997 and Salesforce in 2000. Salesforce proclaimed the rise of SaaS and boldly stated that it’s now the end of history for traditional software development.

From then on, it was:

  • 2006 Formstack.
    The first no-code form builder by Ade Olonoh.
  • 2006 Shopify.
    The launch of a no-code eCommerce platform that is currently valued at around $37 billion.
  • 2007 iPhone.
    The launch of the first iPhone triggered the rise of mobile app builders.
  • 2012 Bubble.
    Launch of the first no-code web development platform.
  • 2013 Webflow.
    The first platform that allows for 100% no-code creation of websites and apps.
  • 2018 Microsoft Power Platform.
    PowerBI, Flow, and PowerApps become a part of the platform that grants better connectivity with minimum coding requirements.

Computer assisted software engineering as the origin of low-code.

CASE (Computer-Aided Software Engineering)

Let’s take a look at how the no-code/low-code approaches evolved. The very first technology using these methodologies was CASE, Computer-Aided Software Engineering. As the name states, this technology implies using computers to facilitate software development. It’s applied to increase quality and reduce the number of bugs.

CASE is a checkpointed approach that helps everyone involved in the project to observe its development milestones. Moreover, it’s used for storing project-related documentation. CASE is an excellent labor-saver, and it helps keep the project organized and increases team productivity.

As of today, this approach is considered outdated because there are more efficient technologies available. However, CASE made a valuable contribution to software development evolution.

CMS (Content Management System)

No-code/low-code approaches are widely used in CMS today. However, due to the versatility of content management systems, applications of these approaches and full code can be used in different combinations. We’ll list some of the best examples.

  • WordPress.
    WP is a monolithic CMS that allows for low-code or completely no-code use from the front-end side of website development. You can literally set up a website using nothing but templates and have zero coding knowledge. Meanwhile, you can take it further by adjusting the PHP and CSS files. Therefore, you can apply the low-code approach.
  • Joomla.
    Joomla comes in second in popularity after WordPress, though it’s dwindling these days. It also offers lots of flexibility for no-code/low-code work. The framework is very user-friendly, so many businesses choose it to enable specialists to do immediate content work.
  • Shopify.
    Visual site builders relying on no-code/low-code technology became extremely popular with the rise of eCommerce. Shopify and similar eCommerce platforms allow launching a store within a day max. Shopify is very flexible regarding the low-code approach as it enables devs to customize the store. Therefore, it effectively resolves the issue of the limited visual branding, which is a problem for no-code platforms that only accept a small number of presets.
  • Wix.
    Wix isn’t exactly a CMS but a visual website builder. It’s one of the trendiest tools of this kind today, which isn’t a surprise. Using Wix requires no coding knowledge whatsoever. You can create websites extremely fast using a wide range of templates for any feature you need.

CRM (Customer Relationship Management)

Application of no-code/low-code approaches allowed to take customer service as a whole to a new level. Customer relationship management systems handle aggregating, processing, and monitoring leads and customers. One can also use them for generating a variety of reports that can have a huge impact on business development.

No-code and low-code technologies make it possible for businesses to handle these tasks with minimal developer involvement. On the other hand, developers can focus on more important tasks and automate customer management for more efficient operation. When used well, these systems can collect and process vast amounts of data from all website interactions and produce valuable insights.

RAD (Rapid Application Development)

You could say that low-code, as we know it today, is a subset of RAD. Rapid Application Development platforms date back to 1991, and some of them evolved into the low-code platforms of today.

All in all, RAD is a part of the technology’s past. Meanwhile, low-code is what’s trending at present. However, RAD is still used occasionally. In particular, RAD is applied in projects that require integrating complex and highly specific business approaches with the UX-first approach.

For example, solutions that would benefit from the RAD approach include features like:

  • SaaS cloud monetization;
  • Multi-tenancy;
  • Developing a single code for cloud, mobile, on-premise, and web apps;
  • Establishing complex business rules;
  • No vendor lock-in.

ERP (Enterprise Resource Planning)

In a way, ERP is a more evolved and enterprise-oriented type of CRM. However, instead of managing customer data and information about their interactions with the business, ERP manages business processes and resources. The purpose of ERP solutions is to plan the most efficient use of resources to improve the overall efficiency and economy of the client-enterprise.

In the best-case scenario, a business should use both CRM and ERP software to enable the highest productivity and efficiency. In this context, no-code/low-code approaches allow the creation of solutions that one can adapt to unique business needs. Therefore, they help achieve the best possible results.

ERP development is where low-code technologies are developing most rapidly today due to high demand. As global markets enter a crisis and competition becomes fiercer, businesses have no choice but to seek maximum process optimization. No-code/low-code technologies provide them with solutions that can constantly achieve that result and improve.

Differences between no-code/low-code and pro-code.

Differences Between No-Code, Low-Code, and Pro-Code

To put it plainly, the difference between no-code, low-code, and pro-code approaches is the level of professional developer knowledge one needs to have to build applications.

With no-code, anyone can create an app even without any specialized knowledge. Low-code approach is more varied and requires some knowledge. It’s best suited for IT professionals or power users who need assistance from the machine to speed up, simplify, and automate processes. Pro-code, as the name suggests, is restricted to professional developers who can write the entirety of code from scratch.

From the app creation point of view, it looks like this:

  • No-code.
    Anyone can use the platform app builder to create a basic app using the ‘blocks’ afforded by the solution. No coding is necessary as the process is more like working with LEGO. Most no-code platforms have a simple drag-and-drop menu and can cater to a wide range of businesses.
  • Low-code.
    Low-code technologies allow customizing existing apps using scripts. You must have a decent understanding of coding. However, it’s rather low-level, so even non-professionals with some coding knowledge can do it. You can also study plenty of helpful guides and other materials online.
  • Pro-code.
    There are but a few things pro-coders cannot do. Regarding apps, they usually work on expanding their functionality through plugins. However, being total pro developers, depending on specialization, they can build an app from scratch.

It’s important to note that low-code and pro-code development aren’t mutually exclusive. It means that pros can use the low-code approach in some of their projects. In fact, this can help boost their overall efficiency and productivity.

How we use no-code/low-code approaches today.

No-Code/Low-Code Applications Today

Applications of no-code/low-code approaches are extremely versatile today. This technology helps strengthen enterprises, enhance smaller businesses, and open new opportunities for everyone.

Here are some examples:

  • Web-based portals for customers.
    Web-based portals are perfectly suited for customers as they enable them to handle many routine tasks. For example, searching for services, getting quotes, making payments, etc. Low-code allows businesses to launch such portals fast. Therefore, they can enhance customer experience and keep improving it continuously.
  • B2C mobile apps.
    Another way to enhance customer experience and satisfaction is by launching mobile apps. Again, low-code technology here allows to speed up the creation of such apps. Moreover, these mobile apps must be highly customizable. Therefore, a business can build a perfect match for its customers.
  • Core systems.
    No-code/low-code technologies offer an alternative to the traditional approaches of either buying a commercial core system or rebuilding the legacy one. The low-code alternative is more cost-efficient and flexible. It uses collaborative agile methodology applied to the application lifecycle. Cloud-native apps built on low-code portals are easily portable and can scale and ensure maximum uptime.
  • Monoliths to microservices transformation.
    Monolithic and microservices architectures both have pros and cons. However, microservices clearly are more popular now. Therefore, the number of enterprises switching to this type is increasing. Realistically, breaking down a monolith into microservices is hard and expensive. Low-code portals facilitate this task. Businesses can use them to launch microservices apps and functionalities. Essentially, today one can use APIs to ‘redevelop’ the architecture.
  • SaaS development.
    Building SaaS products can be challenging and risky. But with low-code platforms, the process becomes cheaper and faster. So, you can create, test, and roll out an app fast and see how it performs to plan future business strategies.
  • IoT-enabled apps.
    IoT solutions increase operational efficiency, but they are complex. No-code/low-code approaches allow easy integration with existing IoT platforms and the development of cost-efficient smart apps.

Devtorium no-code/low-code expert advice!

Presented by Viktor Kalinichenko, Devtorium No-Code/Low-Code Expert

According to Forrester surveys, about 75% of development shops are already adopting no-code/low-code technology or plan to do so. Considering the benefits and cost-savings it offers, this trend will only grow. We are already witnessing an unprecedented rise in low-code use, primarily among developers.

Here at Devtorium, we have it on good authority that no-code/low-code is the future that’s already happening. Our expert on this technology is Viktor Kalinichenko, who has worked in the IT industry since 1999. For over two decades now, Viktor has been watching technological approaches come and go. He used all the options listed above himself. Now he firmly believes that low-code is here to stay for a while. According to his expert opinion, it’s because the technology allows delivering top-grade results fast. Therefore, clients seeking to succeed in competitive markets are creating great demand. And compared to previous computer-assisted development technologies, no-code/low-code portals of today truly get the job done.

To those who wish to study this technology, Viktor recommends starting with something simple and popular, for example, Bubble or WebFlow, which you could learn using Bubble Academy or WebFlow university courses. The community there is also an excellent pointer to valuable materials on the subject. In addition, he says that all you need to jump into the no-code/low-code is to know how to use a mouse and have some business analytics skills. He promises to explain this in more detail in our upcoming articles that will focus on our own no-code/low-code developments and detailed studies of existing solutions.

See you soon in our future posts😉!

Your Intelligent Assistant: AI-Powered Platform Marquètte

Posted on by Volodymyr Marynenko

Devtorium is a software development company that not only outsources its services but also creates proprietary software. One of our products is Marquètte, an AI-powered platform used for content generation. We’ve worked on this product for over a year and released the MVP in April 2022.

We are proud to share that an enhanced version of Marquètte is available to users! Moreover, it still comes with a 7-Day Free Trial that enables anyone to sign up and test the full power of AI content generation.

The purpose of Marquètte is to become an intelligent assistant for content writers, marketing specialists, and small business owners who want to improve theory content marketing. As your personal assistant in this quest, Marquètte does not only generate content. This AI-powered platform also offers a broad view of the industry trends and provides insights that can inspire you.

One of the biggest challenges of content creation is that you just don’t know what to write about. With Marquètte, you’ll get multiple ideas just by seeing your Account home page.

Using the product is extremely simple:

  1. Sign up.
    You don’t have to provide your credit card information. Just sign up anytime and test the SaaS platform for free.
  2. Ask your questions.
    You can ask the AI about anything and it will generate an answer using its massive databases.
  3. Use the answer!
    You can use Marquètte answers as blog posts, as answers on forums, as posts on your social media accounts, and even as part of general topic research.

Ne on the Marquette AI-powered platform.

Latest Marquètte AI-Powered Platform Updates

The part of the Devtorium Team working on Marquètte keeps improving it. Here’s what they came up with during the last update.

  • Improved design.
    Our AI-powered platform looks even prettier now. Seriously, just check it out. Our designers are incredible, and they improve user experience as well as aesthetics.
  • ‘Ask a question’ page.
    Users have a dedicated form to ask the engine a question. It has easy prompts that will guide you.
  • Interactive question validation.
    Note that some questions might be rejected. For example, if your question concerns politics, contains swearwords, or can be interpreted as extremist, the AI will block it. We have a preliminary validation system that will alert you if you need to do some editing.
  • Easy feedback.
    More freedom to the users! We love that you can help us make Marquètte better. Do it by clicking the emoji to express what you think about the quality of the answer.
  • Updated notifications.
    Our AI-powered platform communicates with users via emails, which we recently updated to ensure they serve a broader range of scenarios.
  • Contact Us page.
    We added a separate Contact Us page that contains a form you can fill out and a way to schedule a meeting with a team expert.
  • New video.
    Check out a new video introduction of Marquètte!
  • Buy Credits.
    After your first set of credits expires, you can buy more to keep using Marquètte without the need to re-subscribe.
  • Subscription auto-renewal.
    Using Marquètte is even easier now because you can automate the subscription and it will renew every month. Furthermore, you can disable this feature in a few clicks if needed.
  • Popular Questions.
    More inspiration for Marquètte users! There is now a Popular Questions section showing the most trending question topics.

Marquètte updates

Marquètte Applications as an AI Content Generation Platform

Marquètte is the first SaaS platform developed by Devtorium. Driven by machine learning, it keeps getting better with every use. Moreover, people appreciate the answers it gives, which we can see from Quora, where Marquètte already has hundreds of upvotes and authority as a trusted source of information.

Check out yourself by evaluating a Marquètte-generated answer:

What are the top ten pitfalls in doing business in China?

  • Lack of understanding of the Chinese market: Many foreign companies enter the Chinese market without a clear understanding of the consumer landscape and preferences. As a result, they are unable to tailor their products and services to meet the needs of Chinese consumers, leading to poor sales and ultimately, failure.
  • Lack of local partnerships: In China, it is essential to have local partners who can help you navigate the often-complex business landscape. Without these partnerships, foreign companies are at a significant disadvantage.
  • Poorly executed market entry strategy: Many foreign companies make the mistake of trying to enter the Chinese market without a well-thought-out plan. This often leads to wasted resources and ultimately, failure.
  • Lack of understanding of the Chinese legal system: The Chinese legal system is vastly different from that of the West and many foreign companies are not familiar with it. This lack of understanding can lead to problems such as intellectual property theft and contract disputes.
  • Lack of understanding of the Chinese culture: The Chinese culture is very different from that of the West and many foreign companies are not familiar with it. This lack of understanding can lead to problems such as miscommunication and cultural misunderstandings.
  • Lack of a dedicated China team: Many foreign companies try to enter the Chinese market without setting up a dedicated team to manage their operations there. This often leads to problems such as poor coordination and communication.
  • Over-reliance on expatriates: Many foreign companies entering the Chinese market rely too heavily on expatriates to manage their operations. This often leads to problems such as high turnover and difficulty adapting to the local culture.
  • Inadequate preparation.

Use of Marquètte AI-powered platform on Quora.

Future Plans for the AI-Powered Platform Marquètte

We are all futurists at Devtorium, so we have many ideas for the future of Marquètte. Right now, we are working on enhancements that will diversify the AI content generation and ‘teach’ AI to create texts based on different templates.

The next version of the product will become even more useful for content writers, marketers, and SMBs. You can follow the track of Marquètte’s development and growth through our social media: LinkedIn, Facebook, and Instagram!

Energy Management Software Development Uses in Real Life

Posted on by Volodymyr Marynenko

A global energy crisis is upon us, so energy management software development is fast becoming an indispensable solution for everyone. It might surprise many, but these products can be extremely versatile. Their applications vary from enabling smart energy management to minimizing losses to finding the best energy plans in your region. As a result, many businesses could benefit greatly from investing in this niche of custom software products.

Here at Devtorium, we have first-hand experience in energy management software development that we’d like to share today.

Energy Management Software Types and Uses

First of all, it’s crucial to note that no matter its exact functionality, the primary purpose of energy management software development is to make our world cleaner. That’s why most of these solutions work with clean energy or smart home products.

The most basic application of this software literally is energy management. Therefore, such solutions are integrated into the IoT and help users ensure that no appliance in their home uses more power than absolutely necessary. Considering current power price rates for enterprises, developing such custom solutions is essential for manufacturers and other power-consuming businesses.

In this case, energy management software can be used to:

  • Collect all data on energy use and emissions.
  • Apply various data analytics techniques to analyze energy use efficiency and predict waste and power use changes depending on multiple factors.
  • Generate an optimization plan and other helpful suggestions based on data analytics.
  • Measure the results of implemented optimizations.
  • Monitor the overall energy use and waste performance of a business/building constantly.

This type of energy management software development application is straightforward to understand. However, there are applications for custom software products in the power business. For example, solutions that run power plants and energy distribution also fall into this software category.

In addition, there is a type of consumer-oriented energy management software that is often overlooked. Flexible utility rates that change with the season and other factors make it challenging for people to handle their energy bills. Solutions that enable residential power users to pick the best plans also fall into the category of energy management software.

How one company used energy management software development.

One Interesting Case of Energy Management Software Development

Devtorium has an interesting energy management case for consumer-oriented use in our portfolio. It was (and is) a fascinating custom software product development project.

The client is one of the leading energy management companies in the US. It helps customers choose clean energy plans that help them save money and reduce their household carbon footprint. Currently, the company reports that its efforts managed to help the Earth avoid 344,000 tons of carbon dioxide emissions. Moreover, they also planted 354,768 trees as a contribution to restoring the planet’s ecology.

The solution provided by Devtorium enables the company to interact with customers and help those find the best energy plan for them. To create such energy management software, we used:

  • Angular JS
  • Angular 7
  • WordPress
  • PHP
  • .NET Framework 4.6.1
  • ASP.NET Web API
  • ASP.NET MVC
  • MS SQL
  • EntityFramework 6.4.4
  • IdentityServer4

The resulting solution included:

  • A stylish website that offers both excellent user experience and aesthetic enjoyment. We were aiming for a site that people would actually like and enjoy browsing. In addition, the visuals focus on clean energy and its importance to our planet’s health.
  • My Account functionality website visitors can use to enroll, perform payments, etc. In essence, the system is used to interact with the user in everything the company needs, including email notifications, payment processing, and plan management.
  • CyberSource payment system that enables customers to make secure, regular, and automated payments. Our priorities were security and ease of use. CyberSource payment platform guarantees both. 
  • SendGrid email system to provide easy and efficient interaction with customers. Email remains the most efficient way of communication and marketing in the digital world. So, the client company needed a great email platform integration, which we provided.

Bottom Line: Who Should Invest in Custom Energy Management Solutions?

Custom energy management software development isn’t for everyone. However, some types of businesses can save a lot of money through such solutions. For example, big companies and enterprises that manage vast production/storage/etc. facilities. They will require efficient power management to reduce waste and cut costs.

Other types of businesses that require such software are energy companies and providers. They can use a wide range of solutions that help manufacture, distribute, and manage power flows.

Finally, businesses that work with regular energy consumers can benefit from efficient management solutions. They can use software to search for plans and otherwise help optimize the power costs directly for the consumer.

Does your business fall into one of these categories? Contact Devtorium, an expert in energy management software development. We’ll be happy to help bring your project to life!

Why Data Security Services Matter: Biggest Scandals of the 21st Century

Posted on by Volodymyr Marynenko

If you think that data security services shouldn’t be your business’ priority, think again. History teaches us that even giants that lead the market can topple under the power of a data breach. Moreover, even if the company makes it through the scandal, the damage to its reputation is irreparable. 

Human psyche works in such a way that negative news make the biggest impression on us. So, to understand why you should invest in top-notch cyber security services, see the damage compromised data can cause.

5 Companies That Should Have Invested in Better Data Security Services

Desjardins

In 2019, a disgruntled employee of Canada’s biggest credit union Desjardins compromised 4.2 million customer accounts. This data breach resulted in a $200.9 million settlement of a class-action lawsuit decided on by the Superior Court of Quebec. The rogue employee had been at it for 26 months before he getting caught.

It’s essential to note that the investigation of the incident uncovered that the breach also affected 1.8 million people who weren’t Desjardins’ customers. Moreover, the case cost even more to Desjardins because it offered 5-year Equifax credit monitoring as compensation to those affected.

The employee who caused the breach accessed the customers’ names, emails, social security numbers, and transaction records. Luckily, according to Desjardins’ reports, he wasn’t able to compromise actual card numbers, passwords, and PINs.

However, this situation shows that the business can incur enormous losses without losing vital information. Moreover, it’s crucial to remember that this data breach wasn’t a result of an outside cyberattack. Instead, the breach occurred from within, highlighting the need to invest in 100% comprehensive information security audits and monitoring. It’s also a reminder to employers that they must be extremely selective with privileged access to critical data. Malicious employees shouldn’t be able to access such information and go undiscovered for years.

Why you need comprehensive data security services.

Equifax

The Equifax cyber security breach is considered one of the worst in history. It was a true disaster, and the settlement alone cost Equifax $425 million. However, the actual cost of this breach was much higher. This incident compromised the personal information of 147 million people. Quite a few of them suffered severe consequences from this identity theft.

The biggest issue with this breach was that it exposed inadequate cybersecurity practices of Equifax. As a result of poor data security services, there were several significant flaws that could exploit.

  • Equifax failed to fix a well-known vulnerability, CVE-2017-5638, although the patch was available.
  • The company didn’t segment its ecosystem. As a result, the hackers only needed to gain access once through a breach of the Equifax web portal. From there, they could access multiple servers stealing valuable data.
  • The attackers could easily escalate their access because they found passwords and usernames saved in plain text.
  • As Equifax didn’t bother renewing one of their encryption certificates, the hackers could exfiltrate the data easily. Moreover, they’ve been doing it for several months completely undetected.

In addition, the company executives chose to hide the breach and announced it only a month later. During that time, they sold off their stock, which triggered a case of insider trading. Final investigations indicate that this data breach could potentially impact about 40% of the entire US population.

All in all, this case is the best example of why you must keep your data security services up-to-date.

Yahoo!

Yahoo suffered two disastrous data breaches in 2013 and 2014. However, the company went public about this only in 2016. A total of 3.5 billion accounts were compromised in those incidents. Verizon was in the middle of buying Yahoo, when it finally shared information about the breach. The deal went through, and Verizon’s spokesperson highlighted that they would help the Yahoo team improve their security.

Eventually, the Yahoo database was discovered for sale on the black market. Compromised information included users’ names, dates of birth, phone numbers, emails, and hashed passwords. But, according to Yahoo, hackers didn’t steal credit card numbers and other payment details.

The class action lawsuit took years, but in 2020 the Northern District of California approved a settlement of $117.5 million. However, it’s only a fraction of what such poor data security services will cost.  The bigger consequence for Yahoo is that Verizon bought it for a much lower price.

How big companies lose money because of poor data security services.

Mariott International (Starwood)

Over 500 million accounts were compromised in a massive data breach of the Starwood hotels, purchased by Mariott in 2016. Marriott carried out an investigation that revealed that the Starwood network was breached in 2014. From there, the breach spread to other hotels owned by Mariott, including Sheraton, St. Regis, Westin, and W Hotels.

A wide range of hotel guests’ personal information was stolen in that data breach. Currently, the class action lawsuit includes 133 million plaintiffs and is still underway. The UK Information Commissioner’s Office fined Marriott about £18.4 million. However, this story of disastrous data security services isn’t over yet.

The example of Marriott indicated how crucial it is to carry out regular and in-depth information security audits. It’s highly troubling that the breach has gone unnoticed for four years. During this time, hackers managed to exploit system vulnerabilities to compromise additional databases.

Adobe

In 2013, Adobe reported that it suffered a cybersecurity breach that compromised 153 million user accounts. In addition, 38 million active users lost their IDs and encrypted passwords. Investigations show that users’ names and credit card information were stolen as well.

Adobe paid $1.1 million in legal fees and supposedly $1 million as an undisclosed settlement with its customers.

The true tragedy of this story is that the company didn’t learn from the incident. As a result, Adobe suffered several more debilitating breaches over recent years. For example, in 2022, an unsecured server became the cause of compromising 7.5 million Creative Cloud accounts.

How to Choose Data Security Services Company

These are only five examples of how much a security breach can cost a business. But there are thousands of other cases like this. Cumulative losses caused by cybercriminals are going into trillions already.

So, if there is one thing a business can’t afford to be cheap about, it’s information security. The road to making your business as safe as can be starts with a comprehensive audit.

Apply for one now!

We are a team of 200+ qualified software engineers, business analysts, data scientists, project managers, and UI/UX designers. All our professionals hold specialized certifications in their niches and have expertise in complex projects for a variety of industries.

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