Case Studies

NDA Project

Urban Mobile App with Smart Footfall Analytics

Our team developed a mobile application from scratch, designed to enhance city travel experiences. The app features weather and traffic tracking, a live heatmap, and occupancy prediction for places such as malls, cafés, shops, and restaurants. Additionally, it allows users to filter places by demographics (e.g., age, gender, income, and more) to find locations that match their crowd.  With this app, users can forget common inconveniences like wasting time in crowded venues, feeling out of place, being misled by fake reviews, or ending up in the wrong social circles.

overview

About the Client

Our client is an entrepreneur who is a non-technical yet highly creative individual with bold and inspiring ideas. They wanted to develop a smart city and mobility solution for local citizens and travelers worldwide. The goal was to make everyday life in urban areas more convenient. Through an intuitive mobile app, users could easily plan their adventures.

  • Front-End (Mobile)
  • Back-End
  • Cloud Services

Challenges

01

Building algorithms that could accurately predict venue occupancy and crowd patterns using dynamic data sources

02

Lack of required data at the project start

03

Ensuring the app could handle intensive data processing and visualization while maintaining smooth performance

04

Delivered data required reworking certain functionalities to match the actual structure and content

05

Designing an intuitive interface capable of displaying multiple data layers, requiring advanced UX design and technical architecture

Technologies

Front-End (Mobile)

React Native

Back-End

Nest JS

Cloud Hosting

AWS

Database

AWS RDS

PostgreSQL

Solution

1. Core Architecture and Functionality

The team began by establishing a strong technical base:

Designed an intuitive yet advanced UX interface capable of displaying multiple data layers.

Implemented secure user authentication with Sign In / Sign Up features and personalized profile pages.

Developed an interactive heatmap to visualize popular and crowded areas in real time.

2. Engaging User Experience

To keep users updated and motivated within the app:

Developed a leaderboard system to boost users’ engagement and competitiveness.

Enabled push notifications to deliver timely alerts and personalized recommendations.

3. Smart System and Data Performance

Enhancing the platform’s operational capabilities was a key focus:

Integrated dynamic weather and traffic layers for smarter travel planning.

Engineered the app to handle intensive data processing while maintaining stable performance.

Project Management

Despite shifting project requirements, the team ensured consistent delivery:

Revised the project plan, reprioritized activities, and reallocated resources to keep the progress steady.

Refined and redesigned integrations once real data became available, ensuring alignment with actual content and minimizing delays.

Results the Client Got

Smart navigation

An interactive heatmap with a real-time view of weather and crowd density, helping users choose the best places to visit at any given moment

Predictive Analytics

The app analyzes provider data to forecast venue occupancy and anticipate future crowd trends

Smart Social Discovery

Users discover not only new places but also like-minded people, filtering venues by demographic metrics

Time-Based Planning

Every location can be viewed through three dimensions: past trends, current activity, and future predictions, enabling users to plan their journeys much better

FAQs

What problem does this case solve?

This application bridges the gap between static location listings and real-time city analytics by providing live crowd predictions and demographic data trends for urban travelers and citizens.

What technologies were used to build the platform?

 The solution was developed entirely from scratch, using Node.js for the backend, React Native for cross-platform mobile development, and AWS Aurora for secure, high-performance data processing.

How does the system handle real-time data and predictions?

The system processes continuous data streams from external providers, applying analytical models to predict venue occupancy and display accurate crowd forecasts across multiple layers (traffic, weather, demographics).

How did the team ensure performance with heavy data visualization?

Our engineers optimized the data flow and created an advanced UX architecture to handle this high-volume visualization, ensuring the app maintains stable performance even under intensive processing loads.

How did the project adapt to changing requirements?

The development plan was restructured through agile reprioritization. Once the team was available to continue their work, they redesigned the integrations to align with actual provider formats while minimizing project delays.

What’s the business potential of such a solution?

The solution’s architecture can be adapted for smart city analytics, retail footfall prediction, or mobility planning, making it a scalable foundation for urban data-driven platforms.

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