Case Studies

NDA Project

Superfood and Supplements Online Store

Our team started working with an existing Shopify-based store. Throughout this project, the client went through a rebranding. So we updated and expanded the functionality of the store, which resulted in considerable revenue growth. We continue supporting and upgrading the store and managing the client’s warehouse inventory.

overview

About the client

Our client is a company offering high-quality superfoods and supplements made from sustainably sourced ingredients. They maintain complete transparency, and the company’s priority is taking care of the Earth and its gifts to us. To that end, they ensure sustainability in everything from packaging to policies.
They work closely with environment preservation organizations, including Eden Reforestation Projects, Plastic Bank, Charity: Water, National Forest Foundation, and others. The store’s products have proven their high quality and currently are some of the most popular in their niches.

  • Front-End
  • Back-End
  • Google Cloud
  • Data Analytics
  • Automation
  • eCommerce

Challenges

01

Developing an efficient system for data processing and analysis of multi-market sales, which accounts for all niche complexities

02

Construction of a unified ETL (Extract, Transform, Load) flow

03

Defining and generating reports for the Marketing Department

04

Updating product description templates

05

Shop and warehouse management integration to ensure real-time updates to the inventory

06

Adding functionalities for discounts and special offers that include email and SMS notifications

Technologies

Programming

JavaScript

MS SQL

Shopify liquid templates

Automation

Zappier

Google Cloud stack 

Functions

Scheduler

Cloud SQL

Firestore 

Cloud Storage 

Marketing tools

Maropost

Google Analytics G4

Google Tag Manager

Facebook Ads

Google Ads 

ETL and Analysis

Domo

Ecommerce

Clickbank

Amazon 

What we’ve created

Solution

Data Science team constructed a unified ETL flow. They collected and processed all shop performance information over several months.
Adding and editing product cards information to ensure that In/Out Of Stock information is updated in real-time.
Integrated a messaging system that allows the client to send out mass SMS and email messages during marketing campaigns.
Data science team reports based on various data analytics techniques provided the client insights on improving their inventory, increasing sales in specific time periods, and boosting conversions. They also generated reports for the marketing department.
Added multiple features that enable the client to offer discounts, special offers, and promo codes.
Updated the store’s design following new branding requirements.

Results the Client Got

Store upgrade

We’ve been working on this project for two years. During this time, it has evolved dramatically. Our team expanded, redesigned, and upgraded the original store built on the Shopify platform

Revenue growth

Data Science team helped the client collect and process sales analytics to help grow business revenue

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